Social Media Strategies Summit 2026
Social Media Strategies Summit 2026, organized by GSMI, will take place on February 25-26, 2026.
The Social Media Strategies Summit is returning this February 25-26, 2026, bringing you two full days of content, 20+ speakers, and an optional workshop.
SMSS is the #1 event chosen year after year by senior-level marketing professionals to keep up to date on the latest in social media marketing. Attend sessions covering critical topics, including social strategy development, content marketing, video, ROI, paid media, brand engagement, and more!
Featuring speakers from top brands such as National Geographic, Garmin, Talkdesk, Ancestry, Microsoft, Once Upon a Farm, and more – learn from marketers taking an innovative approach to their overall social strategy. The February 2026 program has content relevant to all corporate brand SMMs, no matter your team size or budget capacity.
6 Reasons Why #SMSsummit Needs to be Your Social Media Conference of the Year!
– Embrace AI to work faster, smarter, and leaner. Learn how social teams are leveraging AI tools to reduce busywork, surface insights faster, and elevate their content strategy.
– Capitalize on cultural moments without missing the mark. Discover when to jump in, when to sit it out, and how to build relevance without sacrificing brand trust or strategy.
– Execute organic social strategies that punch above their weight. Hear from marketers making a big impact with limited resources, streamlined content processes, and tactics tailored for teams of one (or close to it).
– Maximize every ad dollar with smarter paid strategies. Learn how small teams are leveraging retargeting, creative testing, and platform-specific playbooks to turn scrolls into clicks – and clicks into conversions.
– Prove ROI with reporting that speaks the C-suite’s language. Walk away with frameworks and dashboards designed to showcase what matters – business impact, not just impressions.
– Learn from industry leaders who truly understand your challenges. Gain insights from real-world case studies and proven strategies that reflect the constraints, goals, and realities of today’s social media teams.
#SMSsummit offers you the unique opportunity to learn and network with industry leaders directly from your home office. The intuitive event platform allows attendees to engage with speakers, sponsors, and other attendees in countless ways. Join speaker-led roundtable discussions and talk strategy with experts in the industry, take advantage of the chat capabilities to interact with speakers and other attendees in real-time, or grab a seat in the virtual lounge during networking breaks to maximize connections.
All sessions and live Q&A will be recorded so attendees can go back and watch their favorite sessions after the event is over!
