WORK | Motion Design

Road Tales: Volkswagen’s Interactive, Location-Based Audiobooks For Children

Road Tales is tackling the issue of too much screen time and fuelling children’s imaginations by giving children a reason to put their tablets away and look outside the window instead. It is more likely now that kids will be sucked into screens, disconnected from the world outside – so that’s why Volkswagen is trying …

NEWS | Brand News

Volkswagen Lets Apple Users Unlock Their Cars With Siri Shortcuts

Volkswagen has announced an update to their Car-Net app which lets iPhone users connect to Siri to interact with their vehicles. Arrived with the update of iOS 12, Volkswagen Car-Net now offers several shortcuts that can be added to Siri with a personalized phrase, including a start/stop for charging, defroster, and climate; a set climate …

NEWS | Brand News

Volkswagen Teams Up With Microsoft To Develop The Connected Car Service

As part of its plan to transform itself into a digital services-driven company, Volkswagen has announced a partnership with Microsoft to develop the Volkswagen Automotive Cloud. Looking beyond electric cars and autonomous technology, the German automaker’s ambition is to create a seamless experience for drivers from the moment they enter, use, and leave their vehicles. …

NEWS | Brand News

Volkswagen And Hyundai Team Up With Aurora To Build Self-Driving Cars

Hyundai and Volkswagen Group are making a push towards the autonomous vehicles, within the scope of Aurora Innovations. Aurora is known as the company that is started by former Google self-driving car program and Tesla alum, Chris Urmson. And these three companies today announced that Volkswagen Group and Hyundai are the first to partner with …

NEWS | Brand News

Individual Mobility Redefined: Autonomous Driving At The Touch Of A Button

Matthias Müller -CEO at VW Group- has redefined personal mobility by launching the Volkswagen Group’s first driverless concept car, Sedric at the Geneva Motor Show. Sedric is the first Concept Car from the Volkswagen Group, and it is the first vehicle in the group to have been created for level 5 of autonomous driving – …

Volkswagen iPad Ad: The Blind Spot

Volkswagen promotes its Side Assist Technology, which allows drivers to see vehicles in their blind spot, with an interactive ad. Volkswagen’s iPad ad “The Blind Spot” which was created by AlmapBBDO, takes advantage of the iPad’s classic swipe behavior. The ad was prepared specifically as a corporate social responsibility piece around Motorcycle Riders and Volkswagen’s Side Assist Technology. The …

Volkswagen Social Campaign: #PoloTag

Volkswagen created a real-world social game challenging people to spot the new Polo around a specified route, tag it on twitter, and then test drive it. For 6 days, in three major cities, South Africans played the “PoloTag” social game. The participant who drove it for the longest without being tagged took the new Polo. Volkswagen …

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