When it comes to SEO (Search Engine Optimization), people typically stick with loading time and alternative texts. However, at that time, Image SEO does matter and even goes way beyond that.
Image SEO has a great impact on the way your images are ranked in Google images, but that’s not only. It’s better to use PNG images for the SEO instead of JPG or JPEG, the PNG compression is lossless, which means there’s no loss in quality even it is opened and saved frequently. For your convenience, you could try an online JPG to PNG converter for free that quickly transform JPG as well as JPEG images to quality PNG images.
Remember that image SEO affects your organic research potential entirely, experts revealed that optimizing images for SEO will positively impact your page’s ranking too. Give a read to know about some best practices that you need to make for image SEO.
Image SEO Best Practices:
Use Relevant & Accurate Alt Txt:
Alt-text is referred to as a written copy, which entirely describes an image.
It is said that image Alt-text plays two critical roles in SEO:
- Alt-text is also said to be as alt tags (alternative text), or alt descriptions that assists search engine crawlers to index your website more effectively, which has a positive effect on search outcomes
- Alt text work is the key that helps in improving the user experience. the alternative text can exactly describe an image to a visually impaired reader, even also assists when readers can’t load or see the image correctly on the devices they use on
Also, when it comes to image SEO, in general, PNG raster image format is best since it is referred to as a higher-quality compression format instead of JPG. If you already utilizing JPG or JPEG, then it turns your JPG image into PNG by using a free JPG to PNG converter by theonlineconverter.
Compress Your Images for Faster Load Time:
When it comes to website optimization strategy, compressing images is referred to as a vital component. Unlike JPG or JPEG, which uses DCT compression, PNG raster format uses the LZW compression technique, so for better outcomes use PNG images on your site. If there are already JPG’s, then use an online JPEG to PNG converter that helps you to perform JPEG or JPG to PNG conversions without losing the quality.
Why Compressing Images Is Important?
Experts depicted that image with compression assists your web pages to load faster, which offers you a better user experience and even also assists your website’s SER (Search Engine Rankings). But, it’s ideal to account only for PNG images rather than JPEG or JPG, using an online JPEG to PNG converter allows users to convert JPG or JPEG to PNG in an instant while preserving the resultant image quality. Well, if you have to try Compress JPEG or Squoosh tool to compress your images within no time.
Get Original Images:
No doubt that Google as well as readers prefer the original content, which means if you want that your images will rank on image outcomes pages, it’s best to consider original and unique images. While using images always prefer PNG images as it comes in high-quality over JPG or JPEG, aim for best online JPG to PNG converter that helps you to turn JPG into PNG if you already have JPG or JPEG image.
If you work for an e-commerce website and posting visuals of your product, it is particularly important to choose unique images. You can see that shoppers always use images to shop for consumers’ goods. It is noticed that around 50% of online shoppers revealed that images helped them in deciding what to buy.
You ought to use PNG images for your e-commerce website instead of JPG or JPEG as it maintains the detail and contrast between colors. Also, you can save JPG as PNG with the free and instant assistance of JPG to PNG converter online.
Name Images File before Uploading Them:
According to digital marketers, your file name is something that can entirely impact how easy it is for the crawlers of the search engines to interpret your image. So, it’s important to rename your file before uploading it to the website. You ought to use relevant keywords to elaborate what’s in the image, similar to the provided alternative tag instead of keeping the name generic “IMG_0883.”
Apart from that if your image contains text, then account with a quality PNG image format, as it offers much better text readability than JPEG. You can also get the free opportunity of converting JPEG/JPG images to quality JPG images by using an online JPG to PNG converter right now.
Use Responsive Images:
Responsive images are crucial for ensuring your readers that they can see your images on any smart device. Yes, it’s immensely important that your pages should optimize for mobile to impact search engine rankings along with the user experience.
It is said that if the images are not responsive, the particular page won’t appear as clean on mobile as it does on desktop, which negatively affects your SEO along with your reader’s perception of your brand.
However, if you would prefer to do so, you can now make your images responsive by using simple quick code. PNG is the best format if you want to make an image responsive using CSS property, with this format you can set the value as 100%. Don’t try to use JPG or JPEG as it is not as much responsive as PNG, if you have JPEG then turn it in now with the help of an online JPG to PNG converter without worrying about the quality.
Add Images to Site Existing Sitemap:
The authorized platform of Google suggests that adding images to an existing sitemap or just simply creating an individual sitemap for an image is assists “Search Engines to Discover Your Images”. This becomes more efficient for images that Google can’t find through crawling!
In a Nut-Shell
Well, you just have to stick with these best practices to level up and even earn new traffic via Search Image outcomes pages. Remember the well-known term that a photo is worth a thousand words, so it’s clear the value of SEO-optimized images.