Daniela McVicker

Daniela McVicker is a blogger with rich experience in writing about UX design, content planning, and digital marketing. Currently, she is the chief contributor at TopWritersReview where she helps individuals and organizations improve their web content writing, design, and planning.

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A Simple Guide to Design Thinking for Marketers

Finding and implementing new solutions can feel like an intimidating amount of time and resources. Design thinking has appeared as a solution to this challenge and has become extremely popular in the last several years as an approach to business problem-solving. Design thinking encourages marketers to be more empathetic in their approach to communicating with …