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Linkedin Advertising Revenue 2014

Linkedin Advertising Revenue Reached $454.5 Million

Linkedin’s advertising revenue reached $153 million in the fourth quarter of 2014, a 56% increase over the same time the year prior, the company said Thursday. According to adage.com; advertising, which Linkedin calls “marketing solutions” comprised 24% of its total revenue compared with 22% in the fourth quarter of 2013. Full-year advertising revenue in 2014 was […]

Knit Launches Cardboard Objects For Google Cardboard

Knit Launches Cardboard Objects For Google Cardboard

Knit, a creative technology agency specialising in developing brand experiences using emerging technology, has launched “Cardboard Objects” as an extension to the affordable virtual reality (VR) headset, Google Cardboard. Knit designed “Cardboard Objects” as a prototype that explores using collectable real world objects to trigger relevant app based content. With these objects installed on a […]

vine-kids-3

Vine Launches Vine Kids To Filter Out Inappropriate Content

Twitter has launched a new version of its Vine video sharing app – Vine Kids aimed at children, promising to filter out inappropriate content. Vine is a mobile video sharing service that launched in June 2012 and was acquired by Twitter in October 2012 for a reported $30 million. Vine is known for letting users […]

jwt-new-digital-agency-mirum

JWT Announced A New Global Digital Agency Called Mirum

JWT has announced the new global digital agency called Mirum, formed from 11 separate shops, including HeathWallace, Quirk and Activeark JWT in the UK. The new agency, which will be made up of 11 digital agencies in 17 countries, will mean the end of the well-established XM name, which over two decades years has graduated some […]

Digital Ad Spending Surpassed Print In France

Digital Ad Spending Surpassed Print In France

In 2014, for the first time ever, advertisers spent more on digital than print in France. As digital marketing becomes increasingly important to business strategies, 80% of companies plan to increase their digital marketing budgets for 2015 and 2016. Budgets reserved for digital are increasing more and more and advertisers are spending more for online. […]

AKQA Wins IAB Agency Of The Year For 2014

AKQA Wins IAB Agency Of The Year For 2014

AKQA won the Agency of the Year award for the most consistent Creative Showcase wins throughout 2014. AKQA featured in four separate months in 2014 for its campaigns for the Nike+ Training App, two Vodafone Firsts campaigns and Nissan IDx, which also helped the agency scoop the Most Integrated Campaign award. Duan Evans, International Executive […]

Top Social Networks In UK

Top Social Networks In UK

The infographic created by GlobalWebIndex shows usage tendencies of top social networks in UK. Internet penetration in the UK is one of the highest in Europe with nearly 85% of people being connected to the internet. There are increasing numbers of highly connected individuals and organizations who have access to the internet and social media at […]

Pinterest Kosei product recommendation

Pinterest Acquires Product Recommendation Engine Kosei

Pinterest is acquiring ad tech startup Kosei, a data firm that specializes in targeting ads based on relationship and recommendation modeling. Acquiring Kosei makes incredible sense for Pinterest. As the company has turned much of its attention toward its discovery and search engines to help users find even more content, plugging its paid content into […]

BBDO Worldwide Won The Gunn Report As The Most Creative Agency Network

BBDO Worldwide Won The Gunn Report As The Most Creative Agency Network

BBDO Worldwide was ranked the most awarded agency network in Digital and Film and won the Gunn Report as the most creative agency network in the world. The Gunn Report has released its 2014 Report encapsulating the overall performance of the world of advertising in the year January to December 2014 based on the results […]

Omnicom Resolution Media Unilever

Omnicom’s Resolution Media Will Manage Unilever’s SEO & SEM Efforts In 2015

Unilever has reinforced all of its search engine optimization and search engine marketing efforts at Resolution Media after a pitch. Omnicom‘s search specialist agency Resolution will work with Omnicom Media Group media shop PHD, which handles most of the consumer goods giant’s global media communications planning, for global search engine optimization and search engine marketing duties. […]

creative-data-lions-cannes-lions-2015

Creative Data Lions Will Be A part Of Cannes Lions 2015

Cannes Lions has announced the launch of “Creative Data Lions” for the 2015 edition of the festival. Cannes Lions has announced the launch of the Creative Data Lions, and expanded Innovation Lions which will form a part of the new, two-day Lions Innovation Festival, within this year’s International Festival of Creativity. In June 2015, big […]

digital design master

Digital Design Master In Amsterdam With 9 Agencies

Amsterdam University of Applied Sciences breaks new ground in Digital Design in cooperation with nine Dutch digital agencies. New international master program Digital Design is a unique collaboration between the digital design & marketing industry professionals and Amsterdam University of Applied Sciences. The program will aim at talented digital designers from around the World to […]