Director of Strategy

Y Media Labs is looking for a Director of Strategy to join their office in San Francisco.

Employer: Y Media Labs

Location:San Francisco / USA

Position: Director of Strategy

Description:

Our strategy group inspires our team to create experiences that have a lasting impact. We’re thought leaders on the frontiers of human design, on the bleeding edge of culture and technology. We uncover insights that shine light on new opportunity areas for innovation and guide our work toward powerful new solutions. Expert storytellers, our strategy team architects inspiring and clear visions that move teams toward the most promising outcomes.

In short, our strategists help our team imagine the future of human experience.

Core Responsibilities:

• Lead clients toward powerful solutions. Leveraging IQ and EQ to earn trust and become a thought leader partner for a portfolio of key accounts
• Combining empathy with data, create unique views on the problem statement, customer personas and needs, opportunity areas, and solution territories that will provide the highest value to the customer and to our clients’ business
• Develop insights with traditional and next-gen research and testing methods, at all stages of strategic and creative development, from opportunity mapping through concept testing, usability, and multi-variant testing to analytics assessment
• Craft compelling presentations that effectively deliver a strategic point of view, those that are equal parts artful inspiration and scientific discipline
• Develop frameworks for clients to prioritize experience and product elements
• In partnership with UX and Creative, co-develop, and lead client workshops in new and inspiring ways
• Experiment and A/B test different experiences to learn fast and iterate
• Elevate the reputation of YML with distinctive perspectives on the industry and culture. Contribute to industry-leading research, white papers, and speaking engagements

Experience:

• Deep knowledge developing world-class digital experience and product strategy
• Strong track record working for top-tier brands at world-class agencies, with particular depth in categories that represent complex customer experiences, such as healthcare, financial services, or retail.
• Strong case studies of strategies that led to breakthrough creative and highly effective outcomes.
• 8-10 years of digital experience

Ideal Mindset:

• An energetic go-getter with an entrepreneurial spirit and a relentless focus on creating amazing work. A ‘hands-on’ individual with a high degree of initiative and dynamism
• A solid communicator and collaborator, someone who values the power of words and wields it gracefully
• A design-obsessed individual, one who loves solving large problems and applying the best in systems thinking to do it holistically
• A brand visionary, who can help paint the picture for how brands should power their digital experiences

Job Application Link: https://ymedialabs.com/role?gh_jid=P_AAAAAAIAACBBUtnTBFxAXT

Y Media Labs

Y Media Labs

YML is a digital product and design agency. We create innovative products that export Silicon Valley to the world.

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