The Hidden Power of QR Code Technology in Digital Marketing
QR codes have come a long way. They were invented in the early 1990s to help track individual components in automobile factories. At some point in their life, they were a dying fad. The Apple 11 iOS update and the …
10 AI Tools to Build Websites & Landing Pages
Are you ready to revolutionize your web design game? Say hello to the future of website or landing page creation with AI-powered tools! In this article, you will deep dive into the world of artificial intelligence and explore powerful AI …
Walmart’s Marketing Strategy Explained with Marketing Campaigns
With ‘Anytime, Anywhere‘ at the brand’s core, Walmart’s digital marketing strategy is rooted in two ‘A’s’–Accessibility and Availability. It has 10,622 stores across 24 countries and successfully caters to over 37 million customers daily through its marketplace and offline stores, …
Trends in Digital Marketing for 2024: What to Expect and How to Prepare?
In this article, our agency WGG will tell you about the trends in marketing for 2024. The world of digital advertising is constantly changing, and 2024 will be no exception. Against the backdrop of rapid technological development and ubiquitous Internet …
How to Write a Digital Marketing Agency Business Plan in 2023
When you try to find out a thing or two about writing a digital marketing agency business plan, you are bombarded by an endless barrage of more or less annoying acronyms such as SCOMS, SUCUTS, AMBERS or something along those …
Revolutionizing Digital Marketing Strategies in the Home Services Industry Worldwide
Are you looking to expand your home services business and explore new marketplaces? If the answer is yes, then digital marketing is definitely your go-to option. Digital marketing spending reached $522.5 billion in 2021, and it is expected to go up …
What is a Digital Marketing Agency and What Does It Do
Hold on to your virtual hats, because we’re about to take a whirlwind tour through the intriguing world of digital marketing agencies. Think of it as an expedition into the digital jungle, where these agencies are your trusty guides, leading …
Octalysis Framework: The Power Behind Gamification
Gamification is a powerful concept that turns ordinary activities into engaging and enjoyable experiences by borrowing elements from games. It’s all about adding fun and motivation to tasks that might otherwise seem ordinary. By integrating game-like features such as points, …
How Gamification Transforms Business
According to Kevin Werbach, an associate professor of legal studies and business ethics at the Wharton School at the University of Pennsylvania, “gamification is the use of game elements and game design techniques in non-game contexts.” In other words, gamification …
8 Creative Restaurant Marketing Campaigns & 5 Spot-on Ideas
Getting lost in the world of marketing campaign ideas for restaurants can be so much fun when you know where to look, and this is the right place. Every restaurant owner knows that crafting the perfect dish is only half …
How to Start & Run a Creative Agency in 2023
Imagine the exhilaration of carving a brand story and weaving campaigns that resonate far and wide. Moving from the predictable cadence of an employee role to orchestrating your own creative ensemble isn’t just a shift in title. Starting and running …
How to Start a Digital Marketing Agency with No Experience in 2023
Starting a digital marketing agency with no prior experience might seem like trying to catch lightning in a bottle, but in 2023, it’s not as daunting as it sounds. As the digital advertising world continues to expand, there’s a golden …