Saffron Shergill

Saffron is part of the award-winning Digital PR team at Impression. With a strong background in digital marketing, Saffron is passionate about link building, keyword research and the art of blogging. Saffron is experienced in successfully delivering impressive results through creative campaigns for our clients.

BLOG | Digital Marketing

What is Digital PR and How Can It Help Your Brand?

Whilst most brands have heard of the practice of PR before, the term ‘digital PR’ is still an entirely new concept to many. Digital PR is becoming an increasingly crucial element of digital marketing, making it important for marketers and businesses to understand. While both digital and traditional PR hold some similar goals – increasing …

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