Nifty Marketing Australia

Ten years ago, many incorrectly believed that SEO was a deceptive marketing strategy centred around ‘cheating the formula’ and manipulating Google to believe the website was the best answer for a search query. This should never have been the case, and SEOs should have instead based their attention on achieving the best possible outcome on …

Content marketing has evolved from a new marketing concept to an essential marketing engine for almost any company in every sector. If you have been wondering “Is content marketing critical for my business?” the response is an emphatic YES! The significance of content marketing in digital marketing is directly proportional to its potential to maximize …

A blog for business in 2021 is as important as a business website. Having a blog gives you the advantage of being at the top of the sales funnel by proving the useful information that people research before buying a product or a service. Blogging is an incredible way to boost access to your website …

Internal Links are hypertext links which lead to various domains within the domain that they exist on. Generally, internal links point to a different page within the same website. Internal links are helpful for building site architecture and spreading link equity. It is crucial to use internal links in SEO practice since Google uses internal …

An SEO company provides the search engine optimization services to a business. The services are intended to bring visibility and sales to the business. Selecting the right SEO firm can have major consequences for your business and your bank account. It comes down to choosing a good or a bad SEO specialist if you want …

Google and other search engines continue to use links as one of the top-ranking factors. Search Engines evaluates content quality based on links – and they discover new content through them. An interesting link profile is what Google looks for when determining whether a piece of content is worthwhile or not, since it is a …

Digital Marketing helps in both the marketing and branding of a business. People often interchange these words because both of these practices ensure the healthy existence of the company. But, how are marketing and branding different then? Well, let’s find out; Our clients question us occasionally, “What is the difference between branding and marketing?” “The …

The plumbing industry in Sydney is often marked is as competitive as finance. With the soaring prices of Google Ads and a very little conversion with social media, and email marketing, a lot of plumbing companies are now turning to SEO. Being an SEO agency has its own challenges and benefits. The challenges include being …

Email Marketing is one of many marketing channels used in digital marketing. It accounts for more than 25% conversions for a lot of companies. When running a business, email is still one of the best ways to communicate with customers, also, to bring in more. About 2.5 billion people worldwide use email. It is estimated …

Why do I need a website, I already have a Facebook page? A lot of small business owners have this question in mind. Anyone who has been in digital marketing, social media or website design get this question a lot of times. And basically, why we used the term, “small business” is because, in the …