Nick Maynard

Nick has 15 years’ industry experience and heads up Ridgeway’s fast-growing performance team, managing our suite of digital marketing services from content and SEO to PPC and Analytics.

BLOG | Digital Marketing

How To Create An Effective Digital Strategy

An effective digital strategy is a crucial part of a successful business; you need to know where they are going or how they are going to get there. However, when it comes to digital, it’s surprising how many online businesses don’t have a strategy or goals in place. Why is a digital strategy important? If …

BLOG | Content Marketing

How To Write Effective Meta Descriptions

Meta descriptions are an important part of the SEO jigsaw and can have a serious impact on page performance. The meta description field is your first opportunity to sell your content by giving your audience a snippet of what’s to come. If you ignore them or do not give them the attention they deserve you …

BLOG | SEO & SEM

Top SEO Tips That Are Often Overlooked

SEO success can require a lot of planning, work and monitoring. However, there are a few SEO tips that every marketer can use. They can give your SEO campaign that much needed boost. Here are some top SEO shortcuts that are often overlooked. Top Crawling Tips Site Speed Our first SEO tip is about your …

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