Adam Nassef
Research of the Market and Global Trends of E-commerce in 2024
Today we will look at the DHL ecommerce report on global online shopping trends. Why does he abandon the cart? What is important to buyers when buying? A new payment method that is gaining popularity, etc. And don’t let the …
Methods for Analyzing the Effectiveness of Telegram Ads
With over 500 million active users, Telegram, which is truly privacy-oriented, has become one of the best platforms for advertisers seeking to reach a diverse and engaged audience. Telegram is a multifunctional cross-platform instant messaging system that supports text, voice …
7 Main Problems Preventing the Introduction of AI Into Your Work
Insights from 10,000 analysts, IT specialists and executives – all about AI. If you are not familiar with the topic of artificial intelligence and want to understand what’s what from the experience of real companies, ensure you read this article! …
The Future of Business Communication: Messenger Marketing and Chatbots in 2024
Chatbots and auto funnels are considered the next best thing to the internet. Those who use messenger marketing in business already know about their advantages, opportunities and crazy potential. Technology is everything that wasn’t around when you were born. Alan …
2024 CMO Insights: Top Investment Trends for Digital Marketing Agencies
The Dentsu team conducted research to find out where CMOs plan to invest to reach consumers in 2024. In this article we will share the results of the study. Spoiler: bloggers should work hard, but game creators can rest easy. …
Marketing vs Art: 6 Ways to Integrate Art into Promotion
Today we will discuss the topic of art and its relevance in the development of the brand. The main problem facing most brands is how to attract a disproportionately high level of attention. And every year it becomes more difficult …
What is Neuromarketing and How Does it Work?
Have you ever found yourself giving into a spontaneous desire to make a purchase because an advertisement impressed you, the packaging appealed to you, or something just nudged you? Most likely, yes. Harvard studies suggest that 95% of purchasing decisions …
How to Sell to Zoomers: Digital Marketing Strategies in the Youth Market
What do you know about the generation of zoomers, their preferences, habits, and behavior as consumers? Perhaps your children, grandchildren, brothers or sisters belong to this age category? Maybe you are a representative of this demographic group yourself? By understanding …
Effective Landing Pages: How to Increase Conversion Rate in 2024
All online business owners want to increase the conversion rate of their landing pages. After all, high conversion leads to more sales and revenue growth. However, in the ever-changing world of Internet marketing, one cannot stop there. Strategies that worked …
4 Email Marketing Trends to Get More Opens & Clicks
Filling your newsletters with meaningful content is far more important than bombarding the entire customer base with identical offers. Keeping up with the times and meeting user demands is crucial for any company. Spoiler: articles about trends serve as a …
Beyond Reels & Shorts: The Future of Social Media Marketing is Real, Raw and AI-Powered
The world of social media is constantly evolving, and 2024 promises to be a year of exciting innovations and breakthroughs. After several years of changes and adaptation to new realities, new horizons in social media marketing await us. It’s time …
Brand Media: Fundamentals, Principles and Strategies of Work
Brand media are becoming a tool to attract the attention of customers and strengthen long-term relationships with them through telling a business about itself. Brand media plays a big role in the information society. This is a strategic approach to …
