Republic Marketing

Kinrise takes iconic old buildings and turns them into modern places to work.

Their buildings are the story. The architecture, the history, the natural light, the design and the community all matter. But a standard property website would have reduced that to floorplans, availability and square footage.

Kinrise needed something more considered. A site that could make each building feel distinctive, while still working hard as a commercial tool for tours, enquiries and space comparisons.

We were asked to design and build a website where the buildings lead.

Not a directory. Not a listings page. A digital experience as considered as the spaces themselves.

Industry
Property and workspace

Location
Birmingham, Bristol, Leeds & Manchester, UK

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The challenge
Kinrise’s architectural photography is one of its strongest assets. Most property websites use imagery as decoration, but for Kinrise, it needed to drive the whole experience.

• The site had to communicate the full value of a Kinrise building, from heritage and design to amenities, culture and community.
• It needed to feel elegant and editorial, while still making tours, enquiries and space comparisons easy to find.
• Across four cities and several building types, the portfolio had to feel simple to explore, never like a property database.

The goal was to turn practical property information into a more immersive, visual journey.

The design
The buildings carry the emotion, so the design gives them space to do the work.

• Off-white backgrounds, black type and soft neutral panels create a refined setting for large-scale architectural photography.
• Generous spacing, elegant typography and delicate details give the site a gallery-like feel without making it feel too precious.
• A consistent black and white image treatment adds contrast, structure and a strong visual language across the experience.

The result feels less like a property listing and more like a place worth spending time in.

The build
Kinrise needed a site with movement and depth, but never at the cost of speed or usability.

• Scroll-based animations reveal photography as users move through each page, giving the journey a guided, editorial pace.
• A performance-conscious build keeps the site fast and smooth, avoiding the heavy feel of many animated property websites.
• Interactive sections bring buildings, spaces, approach and culture to life, while keeping the core journey clear.

The site moves like a guided tour of the buildings, not a search through them.

The interaction
The interaction language is where the Kinrise experience starts to feel different. Every detail is subtle, tactile and tied to the content.

• A signature hover treatment shifts imagery between black and white and colour, adding depth across menus, cards and content modules.
• An image-led mega menu and interactive map help users explore the portfolio by city, building and space type.
• Tabbed availability, modal galleries and floorplan pop-ups keep practical leasing information close to the story, rather than bolted on at the end.

Every moment earns its place. It adds polish, never noise.

The result
The new Kinrise site feels as considered as the buildings it represents.

Photography leads from the first scroll, giving each space the room, detail and atmosphere it deserves. The journey brings heritage, design, culture and community into one clear experience, while still keeping availability, floorplans, tours and enquiries exactly where users need them.

It gives Kinrise a digital presence that feels premium, useful and genuinely distinctive. Less like an office search, more like an invitation to imagine a business belonging there.

The result is a property website that does not feel like a property website. It feels architectural, editorial and built around the character of the spaces themselves.

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Web design & development for an interior design studio in Solihull

Rossi Studio is an award-winning interior design studio in Solihull, creating refined, personal interiors shaped around the way each client wants to live.

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But online, that same level of quality was not coming through.

The old site presented the work, but it did not capture the care, detail and confidence behind it. For a studio that takes clients from first concept to final installation, the website needed to feel much more considered.

We were asked to design and build a new digital home for the brand. One that reflected the studio’s taste, reassured potential clients and turned quiet browsing into genuine enquiries.

A refined digital showroom, not just a portfolio.

Industry
Interior Design

Location
Solihull, UK

The brief
Turning an interior design portfolio into a refined digital showroom

Choosing an interior designer is a personal decision. People are not just buying a service, they are trusting someone with their home, their budget and the way they want to live.

• The site needed to sell the feeling first, giving visitors a clear sense of the design quality before asking them to enquire.
• It also had to build trust quickly, showing that Rossi Studio could guide a detailed, high-end project with care and confidence.
• The process needed to feel clear and reassuring, without overwhelming visitors with too much copy or unnecessary detail.

The goal was to make the studio feel premium, approachable and easy to trust from the very first interaction.

The visual direction
Letting luxury interiors set the tone

Rossi Studio creates interiors that feel refined, personal and highly considered, so the website needed to carry that same sense of taste. It had to feel premium from the first glance, without distracting from the work itself.

• A soft palette of off-white, warm grey and black creates a polished setting that lets the interiors take centre stage.
• Refined serif typography and italic headline moments give the site an editorial feel, adding character without making the brand feel forced.
• Thin lines, soft borders and gentle arches create a distinctive visual thread that runs through the full experience.

The photography leads, the copy supports and the design gives each project the space it deserves. The result feels elegant, confident and quietly premium.

The website experience
A slower, smoother way to explore the studio

A studio this considered needed a website that moved with the same sense of care. Smooth, measured and deliberate, with every transition designed to support the mood.

• A branded preloader opens the site with a percentage counter and an elegant headline reveal, setting the tone before the first page even loads.
• Smooth scrolling and unhurried image reveals create a polished pace that mirrors the studio’s refined approach to interiors.
• Projects appear gradually as users move through the page, making the portfolio feel discovered rather than simply listed.

The motion adds a sense of quality before a visitor has read a single word. It makes the site feel considered from the start.

The details
Subtle interactions that build trust and enquiries

The detail is where the care shows. Each interaction is subtle, tactile and designed to make the journey feel effortless.

• A recurring arch motif appears across imagery, cards and transitions, giving the brand a recognisable visual thread without overpowering the work.
• A full-screen contact panel slides in when a visitor is ready, bringing call, message, WhatsApp and email options together in one simple place.
• A client review sits beside the form, while a consultation prompt stays within reach across the site to keep enquiries easy and natural.

Nothing gets in the way. Every interaction is there to build trust, support the experience and make the next step feel simple.

The outcome
A website that turns quiet browsing into confident interior design enquiries

The new Rossi Studio site feels like the studio itself: refined, premium and carefully crafted from the first second to the last.

It gives the portfolio space to breathe, makes the design process easier to understand and turns booking a consultation into a natural next step. Trust is built throughout the journey, from the founder’s story to SBID and BIID memberships, Best of Houzz recognition and real client reviews, all presented with the same care as the work itself.

The result is a website that does more than display beautiful interiors. It creates the feeling of stepping into the studio, giving potential clients the confidence to imagine what Rossi Studio could create for their own home.

Results
• 200% increase in organic traffic
• 70% increase in enquiries
• 50% increase in average session duration

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Brand repositioning, web design & development

Edgbaston Priory Club has 150 years of history behind it. But online, that history had started to feel heavier than it should.

The club itself is anything but quiet or closed off. It is busy, social and full of energy. A place for tennis, fitness, food, wellbeing and community. The old website did not show the real experience of being there, making the club feel formal, distant and harder to access than it really is.

We repositioned the brand and rebuilt the website so the digital experience finally matched the real one.

A private members’ club with heritage, movement and real community. Not a museum. Not a brochure. A club people want to be part of.

Industry
Private members’ club

Location
Edgbaston, Birmingham, UK

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Speak to our team

The brief
Repositioning a private members’ club for a new audience

Heritage was the club’s greatest strength. It was also the biggest risk.

• Lean too far into the past and the club feels old-fashioned. Strip it back too much and you lose the authority that comes with 150 years of history.
• The site had to speak to long-standing members who value the club’s legacy, while attracting a younger, more active audience looking for sport, fitness, wellness, food and community.
• Most importantly, the website had to shift perception and show that Edgbaston Priory is far more than a racquets club.

It is a full members’ destination, and the new site needed to make that clear, quickly and confidently.

The visual direction
Balancing heritage with energy

The brief was simple. Make it feel established, but never old.

• We built a visual direction that balances tradition with energy, using deep navy for weight, off-white for warmth and tennis-ball yellow for pace and personality.
• Serif italics bring in a sense of heritage, while strong modern headlines keep the experience fresh and direct.
• Archive photography sits alongside modern action shots, so the past and present work together on the same page.

The result feels premium, but not stiff. Confident, but still human.

The website experience
A guided journey through sport, wellness and community

We did not want the website to feel like a flat brochure. We wanted it to feel like a guided walk through the club.

• As you scroll, the experience opens up, revealing the facilities, membership, history and lifestyle moments with pace and purpose.
• Scroll-led storytelling, pinned sections, parallax details and horizontal transitions create a more immersive journey.
• Hover menus, blurred backgrounds and image previews make navigation feel more visual, more useful and more natural to explore.

The build turns the website into an experience, giving users a real sense of the club before they ever step through the door.

The details
Interactive moments that make membership feel alive

Two moments do the heavy lifting. They add character, create movement and help the site feel more like the club itself.

• The membership call to action is playful and interactive, with tennis balls that respond to the cursor.
• The club’s history becomes a cinematic sideways timeline, letting users move through 150 years rather than simply read about it.
• Conversion is built into the journey, with “Book your tour” and “Become a member” appearing at the right moments without ever feeling pushy.

Every interaction has a purpose. It adds energy, but never gets in the way.

The outcome
A website that makes the club feel open, active and desirable

The new Edgbaston Priory Club site gives the club a digital presence that feels as considered as the experience itself. It captures the energy of the courts, the calm of the wellbeing spaces and the easy social feel that makes the club so much more than a place to play.

It brings 150 years of heritage into a sharper, more contemporary frame, without losing the sense of prestige that makes the club distinctive. The design feels confident and premium, while the journey makes the full membership offer feel clear, desirable and easy to explore.

The result is a site that feels open, polished and full of life. It turns membership from something formal into something people can picture themselves being part of.

Compliance 100 keeps buildings safe, compliant and properly managed. It is serious, technical, high-stakes work, yet sector websites rarely reflect that, too often feeling dense, grey and forgettable, more like a long PDF than a brand you can trust. Compliance 100 wanted to stand apart, so we rebranded the business and built a new site around the same qualities as the work itself: precision, structure and control.

The identity had to feel as measured as the business. We created a modular logo and visual system that feels engineered rather than decorative, set in a confident palette of dark green and bright compliance green, with grid lines, corner markers and survey-style graphics that nod to inspection and measurement. It reads less like a traditional facilities firm and more like a modern technical consultancy.

The offer is broad, so the site needed to guide people without slowing them down. A structured mega menu groups surveying, consultancy, training and facilities management into clear routes, tabbed content and accordions keep technical detail easy to scan, and sector pathways for housing, public sector, commercial and private rented audiences make it feel relevant from the start. Small precision-frame hover states bring corner markers into place around key actions, echoing a survey frame and quietly reinforcing the brand idea.

The result feels like the business it represents: sharp, structured and quietly confident. A complex technical offer is now far easier to understand, each audience can find what matters to them, and proof is built in through accreditations, case studies and more than 30,000 surveys delivered since 2019. It does the opposite of what the sector expects, making building compliance feel clear, credible and genuinely modern.

Future Stories is a strategic marketing consultancy for healthcare and sustainability brands, with senior thinking, deep sector knowledge and more than 25 years of experience behind it. The risk online was sounding like every other consultancy: polished, cautious and a little too corporate. They needed a site that showed the depth of their thinking without losing the personal feel of a founder-led business.

So we gave the brand real personality. A bright pink and orange gradient arrow became the signature device, bringing direction, movement and energy to the experience, set against generous white space, editorial layouts and real sector imagery. Pink highlights pull the eye to the ideas that matter most, so the brand feels strategic and creative at once: sharp enough for senior buyers, but never bland.

The offer is layered, so the structure had to make it easy to follow. Clear routes by service and sector let visitors quickly see what Future Stories does and whether it understands their world, with dedicated healthcare and sustainability journeys instead of one generic message. The gradient arrow carries the brand idea through the site, stories moving forward, while testimonials pull together quote, image and client logo so each one reads like a small client story rather than a flat review.

The result is a consultancy that finally sounds like itself: sharp, purposeful and quietly confident. The thinking is easier to understand, each sector has a focused journey, and proof runs through the site with names like Eunomia and Sirona Care & Health and more than 100 impact projects behind them. It feels experienced, human and genuinely worth a conversation.

Bluetown helps busy HR teams hire better, with less noise and less admin. They do it through two connected offers: Attract, a fully managed job advertising service, and Connect, their self-serve applicant tracking platform. The challenge was bringing the hands-on service and the smart software together without making the story feel complicated.

The old site needed to work harder to join them up. Attract and Connect had to feel distinct enough to understand, yet clearly part of one Bluetown offer, and the message had to land with everyone from HR directors and enterprise teams to small businesses. So we led with the question every busy HR team is really asking: how will this make hiring easier?

To answer it, we gave Bluetown the look of modern recruitment technology that still feels human. A clean system of soft blue, navy, mint and lavender moves the brand closer to SaaS than to a traditional agency, while dashboard visuals and interface mockups make the product feel real. People-led photography keeps it warm, so it never tips into cold corporate software. Then structure does the rest: separate journeys for Attract and Connect, a clearer mega menu so people self-select fast, and a smarter demo form that lets users choose Attract, Connect or both in a single enquiry.

The result is a recruitment website that finally matches what Bluetown really is: not just software, not just a service, but both working together to make hiring easier. Each offer gets the space it needs, the message is easier to follow, and every audience has a clear path built around how they actually hire.