Marija Kata Vlasic
How Much Do Agency Owners Make in 2024?
Agency founders and owners are often the driving force behind their businesses. They shape company culture, ensure growth, and guide strategic initiatives. Indeed, it takes a lot of work for an owner to establish their compensation. As an agency owner, …
The 2023 Agency Valuations Report
During 2022, Productive developed a questionnaire with one goal in mind – to better understand agency mergers and acquisition trends. Whether you’re trying to sell your agency or are just curious about the value you’ve created, understanding factors that impact …
Webinar Recap: Key Factors That Drive the Valuation of Your Agency
On February 14th Productive co-hosted a live webinar with Cactus, a corporate M&A advisory and growth consultancy for agencies. Mark Sainthill, Managing Partner at Cactus, spoke with Marija K. Vlasic, Content Specialist at Productive about the key factors that drive …
Webinar Recap: How to Prepare Your Digital Agency for a Strategic M&A Exit
Productive recently co-hosted a live webinar with Madison Alley, an M&A and capital advisory firm that exclusively serves digital marketing, advertising, media and commerce agencies. At the webinar, Michael Seidler, Founder and CEO of Madison Alley and Tomislav Car, Founder …
Do You Know How Much Your Agency is Worth?
This article shows you the methods to calculate your agency's valuation before you decide anything about your agency's future path.
What is the Most Profitable Agency Pricing Model?
When talking about agency pricing models, there’s no ideal model for all. No two agencies have exactly the same talent, clients, budgets, ambition, nor expertise—and because your agency is unique, so will your pricing be. Finding the pricing model that …
