Benoit Collet

10 Tips to Create Lead Generation Forms That Actually Convert

Generating leads is one of our priorities as marketers. An average of 67% of us, according to SageFrog Marketing Group, say it’s our number one priority! Nothing better than forms to turn an anonymous visitor into a lead. Contact, demo …

5 Imperishable Things to Try for Any Executive Who Wants to Succeed in Digital Marketing

You hear everywhere about hacks and revolutionary techniques to succeed on the web. If the basics of digital marketing have never changed, reaching the right audience is more and more complex and the channels are multiplying. Companies are faced with …