Our cutting-edge, targeted solutions help you attract the right customers, convert leads and grow your business. How do you know your marketing program is efficient and cost-effective? Straight North, a top Internet marketing company, creates measurable marketing campaigns — tracking every click, every call, every lead — so you know that your advertising dollars are working hard to bring you more business. Clients Chicago Bears, Fiserv, Nicor Gas, Hub Group, UPS, HomeAdvisor, Harvard, Trustwave, New City Moving, Advanced Technology Services, Follett, Pro Stock Hockey, Mrs. Prindables & Affy Tapple, INE, Joint Commission, Modern Bathroom, National Louis University, Global Verification Network, Go Ship, Figo Pet Insurance.
Straight North
Platinum MemberStraight North is an Internet marketing agency specializing in SEO, PPC and responsive websites. We help firms increase sales leads and e-commerce revenue.
About
- HQ
- OFFICES
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HEADQUARTERS
- ADDRESS: 211 W Upper Wacker Dr, Suite 1800 Chicago, IL 60606
- PHONE: 866-283-5341
- E-MAIL: [email protected]
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OFFICE
- ADDRESS: 1026 Jay Street, Suite B-115 Charlotte, NC 28208
- PHONE: 866-283-5341
- E-MAIL: [email protected]
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OFFICE
- ADDRESS: 1440 G St. NW Washington, DC 20005
- PHONE: 866-283-5341
- E-MAIL: [email protected]
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OFFICE
- ADDRESS: 600 Congress Ave. Austin, TX 78701
- PHONE: 866-283-5341
- E-MAIL: [email protected]
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OFFICE
- ADDRESS: 2720 17th St. Denver, CO 80202
- PHONE: 866-283-5341
- E-MAIL: [email protected]
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OFFICE
- ADDRESS: 12655 W. Jefferson Blvd. Los Angeles, CA 90066
- PHONE: 866-283-5341
- E-MAIL: [email protected]
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OFFICE
- ADDRESS: 349 5th Ave. New York, NY 10016
- PHONE: 866-283-5341
- E-MAIL: [email protected]
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OFFICE
- ADDRESS: 1001 W 31st street, Suite 100, Downers Grove, IL 60515
- PHONE: 866-283-5341
- E-MAIL: [email protected]
Service Expertise
Service Expertise
Service Expertise
Sector Expertise
- Higher Education
- Early Childhood Education
- Online Travel Agencies (OTAs)
Sector Expertise
- Payment Processing
Sector Expertise
- Dental Practices
Sector Expertise
- Pet Insurance
Straight North Reviews
DAN Insights
Straight North positions itself as a performance-driven digital acquisition partner, specializing in SEO, lead generation, and conversion-focused marketing to deliver measurable ROI. The agency’s core strength lies in consistently improving key commercial metrics—such as traffic, keyword rankings, leads, and conversions—through structured execution, proactive optimization, and strong channel expertise. Its strongest differentiators are: Strong focus on ROI, lead generation, and conversion growth Consistent improvement in SEO performance and keyword rankings Reliable, on-time delivery with proactive optimization High responsiveness and continuous performance recommendations However, available signals suggest: Strong acquisition and conversion performance capability Limited visible depth in brand experience, storytelling, or creative differentiation Less emphasis on advanced lifecycle marketing or deep technical infrastructure Straight North fits best into the category of “performance-driven lead generation and SEO partners”, making it a strong choice for businesses focused on measurable growth, ROI, and consistent acquisition performance.
Expertise
Strategic Depth
Client feedback highlights Straight North’s ability to improve keyword rankings, traffic, lead generation, and conversions through a structured and performance-oriented approach. The agency is frequently recognized for its strong digital marketing expertise and strategic recommendations.
Execution Excellence
Reviews consistently emphasize timely delivery, proactive issue investigation, and consistent achievement of performance goals. The team demonstrates reliability in execution and continuous optimization across engagements.
Communication
Speed & Reliability
Clients report on-time delivery, fast responsiveness, and consistent communication via channels such as email and Zoom. The team is described as dependable and organized in managing deliverables.
Collaboration Quality
Feedback highlights a collaborative, responsive, and client-focused approach. The team is proactive in providing suggestions and adapts well to client needs throughout the engagement.
Services
Primary Expertise
Client outcomes strongly associate the agency with SEO, digital marketing strategy, lead generation, and conversion optimization focused on measurable performance outcomes.
Value Creation Pattern
Reported gains cluster around improved keyword rankings, increased website traffic, higher lead volume, conversion growth, and overall ROI improvement. Evidence around brand-building, creative execution, or full-funnel lifecycle systems remains limited.
Pricing
Price–Performance Balance
Client feedback indicates strong ROI improvements and positive value perception, with some references to budget-friendly execution alongside measurable business outcomes.
Transparency & Scope Clarity
While delivery timelines and execution are clearly managed, explicit commentary on pricing transparency or contractual structure remains limited in available reviews.
Credibility
Client Satisfaction
Client sentiment is strongly positive, driven by consistent performance improvements, reliable delivery, and responsive communication.
Referability
Clients demonstrate a high likelihood of recommending Straight North and continuing engagement, indicating sustained trust and satisfaction tied to measurable results.
Case Studies
Straight North Improved SEO and User Experience of Go Fan Yourself
Client: Go Fan Yourself
Industry: Fitness
- Web Development
Straight North Improved SEO and User Experience of Go Fan Yourself
Straight North developed an SEO strategy for an innovative manufacturer company, Go Fan Yourself.
About Go Fan Yourself
Go Fan Yourself is an innovative manufacturer of industrial fans that, in the firm’s own words, “blow our clients’ minds.” With a focus on quality, consultative selling, and complete customer service, Go Fan Yourself has become a leader in the HVLS fan industry.
Strategy
On-site, Straight North’s main objective was to create new pages to support strategically critical keywords, as well as make technical and content-related changes to the website to boost its organic visibility.
Off-site, the focus was centered on link building through the publication of content assets and business profile inclusions marketed to highly relevant customer segments.
Key Tactics
- Created new site pages for highvolume, highly relevant keywords.
- Improved website’s internal linking system to improve SEO and user experience.
- Conducted competitive analysis to identify content requirements for website pages dedicated to a new product launch.
Results
- 189% Lead generation increased 189 percent since the campaign launched.
- 79% Traffic has increased 79 percent since the campaign launched.
Keywords Are Just the Beginning
Given the huge increases in traffic and lead generation, this campaign demonstrates how powerful an on-site SEO campaign is when it goes deeper than keywords.
Nikki Heinkel, Marketing Manager of Go Fan Yourself said:
“Straight North has been a terrific partner for us. Since they began our SEO campaign, the number of solid sales leads has steadily increased.”
Client: Go Fan Yourself
Industry: Fitness













