Major Tom is the next iteration of digital marketing — a full-service agency that's been purpose-built to help organizations thrive in an increasingly complex landscape. With headquarters in Vancouver and Toronto, you can find us on Meets during either Pacific or Eastern Daylight Time. Who We Are We're a group of people who create work we're proud of for folks we believe in. Our team is made up of industry specialists covering the spectrum of media, marketing, web, and creative. We all share a belief that passion and accountability are critical to delivering exceptional work. Our biggest heroes bring humility, an open mind, and a positive attitude to our team every single day. An informal — yet professional — group, we truly care about one another and you can bet that we'll care about you, too. Who We're Looking For We're looking for a Media Strategist with 3 years of experience who's ready to own a channel end to end — from planning and platform build through daily optimization and reporting. You'll run the full lifecycle for standard campaigns at low-to-mid complexity clients: building the plan, launching campaigns directly in-platform, managing budgets and bids day to day, and reporting on results, while collaborating with senior team members on larger initiatives. The ideal person is hands-on in paid advertising platforms every day, comfortable making fast, informed calls on budget and targeting, and confident walking clients and internal teams through what's happening in their accounts and why. If you're organized, detail-oriented, and energized by owning a channel from build to result, you're exactly who we need to drive execution here at Major Tom. Location: British Columbia, Canada · Permanent · Remote Salary range: $67,500 – $73,500 CAD annually. Compensation for this role within Major Tom ranges from $65,000 to $85,000 annually; for this specific hire we're looking for an intermediate position with a salary starting between $67,500–$73,500.

Requirements

• 3 years of hands-on paid media experience
• Hands-on experience building and managing campaigns in Google Ads, paid social (e.g. Meta, LinkedIn, TikTok) and programmatic platforms (DV360, Vistar Media, Magnite)
• Comfortable making fast, informed calls on budget and targeting
• Confident explaining account performance to clients and internal teams
• Organized and detail-oriented
• Nice to have: agency experience (internship or otherwise)
• Nice to have: education in marketing communications or business administration
• Nice to have: vendor relations and communications experience

Duties

• Channel ownership & campaign build: Own the end-to-end build, configuration and launch of paid media campaigns — structuring accounts, setting targeting and budget allocations, building custom audiences and tracking events, and integrating third-party data sources — directly within Google Ads, paid social (e.g. Meta, LinkedIn, TikTok) and programmatic platforms (DV360, Vistar Media, Magnite)
• Media planning & buying: Action the agreed-upon strategy — flight dates, targeting and budget allocation across the channels you own — and execute the buy hands-on in-platform, keeping the client aligned on your approach and any changes
• Campaign management: Manage day-to-day delivery — monitor pacing, troubleshoot technical issues, and adjust budgets, bids, creative and copy to maintain performance
• Optimization & QA: Analyze performance to identify and implement improvements, and conduct rigorous QA to verify every campaign is built and configured correctly
• Reporting: Participate in performance calls, answer questions in real time, and turn campaign data into clear reports, business reviews and annual planning roadmaps
• Insights & research: Conduct market, audience and competitor research that sharpens media plans and account audits
• Internal leadership: Lead low- to mid-complexity projects, working with cross-functional teams to translate strategy into an implementation plan

Perks & Benefits

• Paid time off, plus bonus time off during the holiday season
• Flexible working hours and work-from-home options
• Comprehensive medical benefits, including a healthcare spending account
• Wellness program including a health account credit (e.g. gym membership, exercise classes)
• Regular Lunch and Learns on industry and agency topics
• Access to internal committees led by subject matter experts, so you can learn about different facets of the agency