BLOG | Digital Marketing
Check out these tips and tricks to create and launch successful digital marketing campaigns in 2016! The purpose of a digital marketing strategy for any company is to force you through the process of researching and clearly articulating the aims and goals of your digital initiatives, along with targeting digital personas, and choosing which channels …
BLOG | Web Design
These free eBooks will provide you with excellent advice and insights from UX experts. User experience, also known as UX, refers to users’ attitude towards a particular product, system or service. It includes the experiential, affective, meaningful and valuable aspects of human–computer interaction. It also involves person’s approach to system aspects, like utility, ease of …
BLOG | Social Media Marketing
Introducing Instagram brands that stand out and promote their products in a creative, entertaining way. The use of the creative potential of a wide range of media and collaborative relationship between content creator and audience are important facts to empower online audiences. It’s best to learn from other creative brands that are already crushing it …
WORKS | Ads & Commercials
Menlook, men’s lifestyle and e-commerce site, used photos from influential Instagrammers for its new TV ad. Menlook’s first-of-a-kind campaign was created by the digital agency Kindai and uses the popular flat lay trend on Instagram, a technique of organizing items into an aesthetically pleasing arrangement and photographing them from above. Alain Bretillot, head of brand …
WORKS | Social Media Campaigns
Audi launched a first-of-its-kind competition, called #CatchtheUnseen, where people were challenged to take the instagram photos further than anyone else. Audi, with the help of Swedish agency Åkestam Holst, launched a microsite with the map showing where the most Instagram photos were taken in Sweden. Demonstrating that we tend to take pictures from exactly same places, …
WORKS | Mobile Apps
Ikea Belgium launched Klikk, a photo app which takes a single photo. The Klikk app, designed by DDB Brussels, aims to bring thoughtfulness back to photography and forces the user to focus on composition, timing and light. The video below explains how the app works: Klikk app was created to promote Ikea’s 2016 Art Collection, …
WORKS | Ads & Commercials
Adobe’s latest ad “Snakebite” shows the value of delivering a good customer experience. The spot features two friends on a hiking trip, when one of them is suddenly bitten by a snake. His buddy tries to access a medical website on his phone, but he comes across a series of problems – mobile ads are popping …
WORKS | Graphic Design
New pizza delivery boxes are domino-shaped and they come in blue and red – to match Domino’s name and logo. New packaging for Domino’s UK was created by agency Jones Knowles Ritchie. While researching the brand, they discovered that 96% of all Domino’s pizzas sold in the U.K. are sold as a pair, because of …
WORKS | Ads & Commercials
Apple has released eight 15-second ads for the Apple Watch, each of them highlighting a specific feature of the device. The advertisements feature well-known celebrities like actress Chloë Sevigny, old school rocker Alice Cooper, and singer Nick Jonas. Four videos “Climb”, “Row”, “Golf” and “Chase” feature women sprinting up the stairs, group working out on …
BLOG | Content Marketing
This infographic will give you an insight of the strategies and examples of best content marketing growth hacks! If you’ve never heard the term content hacker before, that’s just because it’s a fairly new term. Simply, a content hacker combines the content marketing skills with the growth hacking mindset. Growth hacking is a marketing technique …