Zest Digital

Zest Digital is an award-winning digital agency, focused on driving revenue growth for its ambitious clients.

the-growth-mapper-swst-test
the-growth-mapper-swst-test
blog | Digital Marketing

The Growth Mapper SWST Test

The So What, So That Test (SWST) from our Growth Mapper framework is an exercise that helps you define your business value to customers and potential clients by identifying what problem(s) they face, how it affects them negatively/positively (So What), …