Travel Tractions is a travel and hospitality digital marketing agency with offices in Cape Town and San Francisco. Founded by Matthew Davison, a travel marketer with over a decade of experience, we help tour operators, travel agencies and hotels get found in Google, AI Overviews and LLM search and turn that visibility into bookings.
We only work in travel, so we understand seasonality, OTA competition and the booking funnel before we write a strategy. Services include travel SEO, GEO and AI search visibility, content marketing, paid advertising, social media and conversion-focused web design.
Results: 6,354% more AI citations for TravelLocal, 81% more shoulder-season days booked for Cape Coliving, and 14 keywords at #1 for Just Honeymoons.
















