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Y Media Labs Designed a Best-In-Class Digital Experience For The Home Depot

Y Media Labs created a new app for The Home Depot, that puts control and convenience in the customers’ hands.

The Home Depot – the largest home improvement retailer in the United States came to Y Media Labs for a user-friendly and engaging mobile app.

An ultimate power tool

They needed to improve the browse experience in order to increase conversions. Also, they wanted to land their users on a product detail page to increase the chances of making a purchase.

So, the Silicon Valley-headquartered agency created a best-in-class digital experience for their client.

 


Designed for scale

Prat Vemana, Chief Product Officer at The Home Depot said,

It’s all about making the shopping experience easier & consistent across desktop, mobile, & in-store.

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So, YML created a vast library of components that delivered a consistent experience on mobile, and on the web by using a card-based design system.

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Impact

Finally, mobile sales doubled in the first year, propelling the client’s mobile experience to be best-in-class in Forrester’s Retail Wave in 2017 and 2018.

HOME DEPOT from Y Media Labs on Vimeo.

 


About Y Media Labs

Y Media Labs is a design and innovation agency, building brands one interaction at a time. They combine world-class strategy, creativity, and technology to create a lasting impact for clients like PayPal, The North Face, First Republic Bank, eBay, and Apple.

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