WORKS | Virtual Reality Marketing

Amnesty Launches The “Fear Of The Sky” Virtual Reality Campaign

“Fear of the sky” is a new humanitarian Virtual Reality campaign, showing the destruction of a Syrian city by barrel bombs. The Fear of the sky Virtual Reality campaign website takes the viewer to the wrecked city Aleppo and explains the reason for such devastation. The president of Syria, Bashar al-Assad, claims that government do …

WORKS | Virtual Reality Marketing

Samsung’s #BeFearless Campaign Helps People Overcome Their Fears

Samsung invited 27 people to help them face their fears with virtual reality technology using Samsung Gear VR. Samsung’s #BeFearless campaign, created by Cheil Worldwide, seeks to empower young people to face their inner fears with the help of the immersive experience of virtual reality using Samsung Gear VR headset. The participants for the #BeFearless …

WORKS | Virtual Reality Marketing

McDonald’s Joins The Virtual Reality Hype With Happy Goggles

McDonald’s is introducing Happy Meals boxes that transform into VR headsets. The fast food giant, famous for its happy meals now designs a happy meal box, that upon following instructions can turn into a VR headset called Happy Goggles. Happy Goggles will be available over the first two weekends of March at 14 McDonald’s restaurants …

WORKS | Virtual Reality Marketing

Mirror To The Soul – Virtual Reality Meets Haute Couture At Fashion Week Russia

A virtual reality experience created by YouVisit, walks you through the runway at Mercedes Benz Fashion Week Russia. Fashion weeks are one of the most coveted events for most divas, aspiring designers and fashion miesters… For all those who are lucky to land the golden invites, attendance usually means a view from the sidelines. Enter …

WORKS | Virtual Reality Marketing

Marriott Launches An In-Room Virtual Reality Experience

Get transported from New York to Beijing in a matter of seconds with the Marriott Virtual Reality experience! If comfy beds, soft towels and a wicked room service aren’t enough, Marriott adds icing to the cake: by offering its guests a ride around the world from the comfort of their hotel rooms! Your favorite go-to …

WORKS | Virtual Reality Marketing

The World’s First 3D Commercial By Terre Des Hommes

Experience the heartwrenching story of 12 year old Amani, in this groundbreaking virtual reality ad. The international human rights charity, Terre des Hommes, after receiving a D&AD Black Pencil and a Cannes Grand Prix for Sweetie, has launched yet another revolutionary ad that invites the viewer to step into the gnarly world of Armani – …

WORKS | Virtual Reality Marketing

Step Into The Shoes Of Brazilian Superstar Neymar With Nike

Nike uses virtual reality to turn you into superstar Neymar and has you scoring his goals. Ever wondered what if would feel to step into the shoes of Barcelona soccer ace and Brazilian superstar Neymar Jr? Nike is out to curb your curiosity with a virtual reality experience that allows you to feel like your …

WORKS | Virtual Reality Marketing

Dior Eyes – A Virtual Reality Experience That Changes The Way We See Fashion

Dior offers you a chance to experience the backstage scene first-hand at its fabulous fashion show with virtual reality headsets called Dior Eyes. With its flair for creativity and a conquering spirit, French fashion house, Christian Dior entwines cutting-edge technology and the glamorous world of couture by being the first fashion label to introduce in-store virtual …

WORKS | Virtual Reality Marketing

A Safety Education In Virtual Reality By MOBGEN

MOBGEN creates a safety virtual reality experience with Oculus Rift 3D glasses!  May 6, 2015 was the 9th Shell Safety Day, a day dedicated to safety awareness, testing and commitment, where all employees are encouraged to take time for safety by sharing good ideas and practices. MOBGEN created a safety education for its global partner, …

WORKS | Virtual Reality Marketing

Samsung’s Avengers VR Campaign: “We Are Greater Than I”

Samsung has launched an Avengers-themed creative campaign, called ‘We Are Greater Than I’, which features amazing virtual reality. Samsung and Marvel have teamed up to promote the new Galaxy S6 and the cinema release of Marvel’s Avengers: Age of Ultron by creating the ‘We are greater than I’ campaign. As part of the campaign, two …