WORKS | Virtual Reality Marketing

TIME Elects HTC Vive To Launch The VR Experience For ‘Remembering Pearl Harbor’

HTC partnered with TIME to remember Japan’s attack on Pearl Harbor and bring it to life in an immersive VR experience on its 75th anniversary. For TIME’s LifeVR, Deluxe VR and HTC Vive partnered in the production to bring the events to a remembrance from the perspective of Lt. Jim Downing, among the oldest living survivors of …

WORKS | Virtual Reality Marketing

Explore The World With Google Earth VR Whenever You Want

Want to see all the amazing places in the world ASAP? Now you can with Google Earth VR without even travelling! A couple of days ago, Google announced that its globe-trotting virtual reality experience is on air. The VR extension is taking Google Street View to a whole new dimension, allowing people to explore the world from where …

WORKS | Virtual Reality Marketing

Diageo’s Anti-Drunk VR Video Is Extremely Terrifying

Presented by DRINKİQ, Decisions is a 360° virtual reality experience that draws attention to drunk-driving. One of the most famous beverage brands distributor, Diageo recently released a VR video named ‘Decisions’ to follow the journey of three cars, and the crash that follows. There are few different scenes that are combined at the end of the video. One …

WORKS | Virtual Reality Marketing

Google Expeditions Program Wants To Introduce VR To British Schoolchildren

Google announced a plan to bring virtual reality technology and training to a million UK schoolchildren and thousands of teachers. 2016 is truly considered as the virtual year of the world and undoubtedly, Google makes an effort to help by spreading it more. It is officially reported that by the end of the next school year, British …

WORKS | Virtual Reality Marketing

Google ‘Tilt Brush’ And Doctor Strange Partner In The Latest VR Experience

Google and Marvel’s collaboration on ‘Tilt Brush’ and Doctor Strange is a project that is clearly an epitome of perfection. Looks like Hollywood is enthusiastic about virtual reality, just as we all are. Doctor Strange, the latest release from Marvel is now bringing Google’s Tilt Brush to bring 3D to reality. While creative agency Denizen …

WORKS | Virtual Reality Marketing

Notes On Blindness: The VR Journey Of A World Beyond Sight

This time, VR shows us the world from a completely different perspective. A VR movie about a blind man who narrates his own sight of vision is filmed. John Hull, whom the movie is about, is a theologian who spent 16 years chronicling his degenerative blindness in an audio journal before total darkness fell in …

WORKS | Virtual Reality Marketing

Google’s Sprayscape App Offers An Insane VR Experience

Google’s experimental project called Sprayscape is a VR camera app for Android users that lets them take pictures in 360°. Another technological innovation is aired by Google. This latest technological innovation comes from Android Experiments Convention, which is an online “celebration of the creative, ingenious, and surprising things developers are making with Android.” The new app …

WORKS | Virtual Reality Marketing

Scent of A Dream – A 360° Fragrance Ad Featuring Kate Moss

Happy Finish agency and Charlotte Tilbury collaborated in the new fragrance ad, Scent of A Dream, debuted by Kate Moss in a 360° VR video. The British-based make-up artist -and also brand- Charlotte Tilbury comes up with a new scent called Scent of a Dream. The inspiration for the scent comes from the fashion icon Kate …

WORKS | Virtual Reality Marketing

Virtual Reality Rocks The Tourism Industry – Virgin Holidays Case Study

You’ve got your feet planted firmly on the ground, but you are stepping onto a sandy beach, you can hear the sounds of birds chirping, you can see waves hitting the coast… What is going on? Welcome to the world of “Virtual Reality Tourism”. In this world, with the right gear, you can now travel …

WORKS | Virtual Reality Marketing

Advertisers Get A VR Tour Of Heathrow’s Advertising Opportunities

JCDecaux Airport UK lets potential advertisers experience the effect of airport advertising in VR. JCDecaux Airport UK partnered with Visualise, the virtual reality specialists, to create 360 degree videos of Heathrow Airport. They created four VR videos to showcase the advertising possibilities. The VR experience, called iExplore, takes the user through the entire journey of …