whatsapp icon

Why Brands Are Using Video Marketing In 2018?

Things are fast changing and trends that used to be captivating are being replaced by newer and much better ones. Such is the story of content marketing.

Content is only successful if it delivers to the consumers what they want, when they want, and how they want it.

Right now, what calls the shots in content marketing is video marketing, and it does not look to be ceding first place in the near future.

Facebook, Newegg and many other companies are investing significant amounts of money into video marketing, and here are just a few reasons why:

• About 60% of decision-makers prefer to watch a video about a product or service rather than read an article about it

• Videos are estimated to claim well more than 85% of all web traffic by 2020

• Adding videos to website landing pages improve conversion rates up to 80%

• Up to 70% of customers are more than likely to purchase a product after they have watched a video about it

• Up to 90% of online marketers have adopted video marketing as one of their main content and digital marketing strategy.

Video marketing is able to propel your business to unimaginable heights simply because it is highly visual and auditory, making it much easier for users to remember, compared to text-based content. In addition, it is adaptable on all devices and goes viral in seconds.

To learn more facts and stats as well as guides and hints on video marketing, have a look at the infographic from 16Best below.


Want to see your content here?

It’s the right time to go global! List your agency among the leaders of the industry, promote your works, create original content and find your new team members!


BLOG | Content Marketing

In-Depth Content And Its Influence On Organic Search Campaigns

When it comes to running organic search campaigns, you can stay ...

BLOG | Content Marketing

7 Video Marketing Trends We’ll See In 2019

By 2020, there will be almost a million minutes of video-per-second ...

BLOG | Content Marketing

The Power Of Ephemeral Content: 8 Ways To Improve Your Marketing Strategy

It may feel like ephemeral content appeared just a couple of ...

This website uses cookies. Continued use of this website indicates that you have read and agree to our Terms & Conditions and Privacy Policy.