Consumers today know how to disregard the endless marketing efforts that are not appealing to them. Content marketing agencies emerged as partners that create unique and relevant content that your customers will find useful. You can attract and develop a specific target audience with the ultimate goal of creating true customer engagement.
A successful content marketing agency creates interactive content and distributes videos, graphics, and written materials. The target is to provide its consumers with the information they need to make a wise purchasing decision. Content marketing agencies are essential for your business to build trust and relationships and to encourage conversions.
Content Marketing Agencies in Chicago
Partnering with one of the best content marketing agencies can help you differentiate your brand and engage your audience. In this article, we have gathered the top content marketing agencies in Chicago that will appeal to your customers.
Chicago has one of the world’s largest and most diversified economies, with its GDP being larger than that of many countries. With its unmatched talent pool, the city is an economic powerhouse. Home to more than 400 major corporate headquarters, Chicago plays a crucial role in every sector from manufacturing to information technology. Digital marketing and content marketing sectors are no exception.
A web design company headquartered in New York City, with offices in Chicago and Seattle, Blue Fountain Media believes that “Digital empowers people”. Combining imagination and technology in new ways, the dynamic team of the agency aims to provide human-centric digital experiences for the businesses.
Its work with Allstate Insurance demonstrates BFM’s success. The content BFM created, including articles, infographics, slides, and video, helped Allstate educate and engage its customers about how insurance works. The efforts brought the insurer the award “Corporate Blog of the Year” at the 2017 Content Marketing Awards.
It is an experience design and strategy firm located in Chicago. With its team of curious and creative individuals, Magnani has helped its clients develop market opportunities to deliver the most effective and engaging brand experiences since 1985.
Magnani helped CNA Insurance to switch their question of focus from ‘what we sell’ to ‘how we help.’ The customers were in trouble finding the right path to relevant coverages and services. Thanks to the content marketing provided by Magnani, the right paths found the customers. The Customer Satisfaction Score went up to 803, compared to the sector’s average of 493.
Method Engine is a full-service interactive agency that focuses on strategy, design, and development to create content that works harder for their clients. Through well-crafted strategies, the team conducts projects that generate effective results.
The agency consists of a team of experts when it comes to original content creation, including copywriting, video, animation, rich media, photography, illustration, infographics. To give an example of the agency’s practices, The Center for Neighborhood Technology looked to Method Engine to review its content requirements to develop a complete application that would best meet the needs and interests of homeowners.
Perfect Search Media is a leading search and social agency that has proved its success in content marketing. The team is quite creative in copywriting and content strategy services. From blog posts to on-site content and beyond, they produce highly optimized content that draws readers in.
Thanks to the creative video ads crafted by the agency, Blitsy was able to grow its social media presence, increase purchases, and surpass its cost per conversion goal. With its effective practices in many areas, including digital marketing and content marketing, Perfect Search Media holds many valuable awards, honours, and certifications.
The Charles is a creative digital agency based in NYC. It has offices in London and Chicago. The agency was founded in 2011, by a sibling duo with similar views on the creative digital landscape. The Charles offers many services such as brand strategy, brand identity design, graphic design, content creation, and marketing.
The luxury champagne brand Armand de Brignac was among the customers of The Charles. Using both existing and newly created media assets, The Charles came up with a narrative breakdown that helped the brand have an 887% increase in the organic engagement rate.
Mabbly is one of the best content marketing agencies in Chicago. They define themselves as a modern management consultancy solving significant problems for businesses. Using data insights and design thinking, the team builds strategies and experiences that help businesses increase their value in the eyes of their customers.
The technology giant Microsoft trusted Mabbly to determine a content strategy that would create a community of supporters. Going beyond video content marketing, Mabbly developed and produced a talk show, Big Shoulders, to live on the hub. The show has been very well received.
Solid Digital is an award-winning full-service digital agency specializing in digital consulting, web and application design, and digital marketing. The team provides highly targeted, regularly published, well-managed content to help the businesses form a community that values their work.
Pine Tree in the retail property sector consulted Solid Digital to implement a social strategy for them. The team created original social media content, monitored, and targeted Facebook Advertising campaigns for eight shopping centres within their growing portfolio. Thanks to Solid Digital, Pine Tree was able to find creative ways to collaborate with the tenants.
How to choose your content marketing agencies
Businesses must continually evolve to locate themselves in a better place in the marketplace. Engaging the customers by the creation of original content is essential to evolve. When done successfully, the outcomes of well-crafted content can be seen throughout the entire organization.
You need a successful content marketing agency to create content that resonates with your customers. To find the top b2b content marketing agencies in Chicago, you can browse their websites and case studies. You will find out the most attractive portfolios that suit your needs for your business. Good quality content will make a difference.