The World’s Leading Boxing Promoter, Matchroom Boxing, Partners With Kota

Digital design agency KOTA partnered with Matchroom Boxing, delivering digital transformation to support the new brand identity.

Matchroom Boxing is the world’s leading boxing promoter. Home to Anthony Joshua, Oleksandr Usyk, Daniel Jacobs, Kell Brook, Callum Smith, Josh Kelly, Katie Taylor and many more!

In May 2018, Matchroom Boxing revealed boxing’s first $1 billion boxing deal (£750 million) as Matchroom and streaming service DAZN signed an agreement to stream shows across America to sit alongside an existing broadcast deal with Sky Sports in the UK.

The partnership will see KOTA deliver digital transformation for the group to support the new brand identity. The digital platform will be the primary destination for all media, ticket sales and promotion. The site will empower the marketing team to deliver engaging content. There is also a focus on generating increased revenue through an enhanced ‘Fight Pass’ module and VIP ticket sales for future events.

Jonathan Bradford, Managing Director of KOTA had this to say:

It’s incredibly exciting for KOTA to be given the opportunity to work in an industry we are extremely passionate about. We have full admiration for what the team at Matchroom have achieved in sport but it’s their ongoing drive and ambition that excites us the most. They are truly leaders in their field and constantly strive to bring innovation and creativity at every step.

Scott Hammerton, Head of Social Media & Digital said:

We’re delighted to be partnering with KOTA for the next phase of our rebranding strategy. What most attracted Matchroom to KOTA was their vision and passion for the project alongside their existing strong portfolio. After a few challenging months, we’re excited to be relaunching our fight nights and providing fans with a new and improved online platform in which they can stay updated with all of the latest Matchroom content and news.

About KOTA

Kota is a London based digital design agency. From their Clerkenwell studio, they specialise in creative web design, web development, branding & digital marketing.

news | Marketing Resources

7 Things That Will Change Marketing in 2021

Last year brought tectonic changes to the marketing industry. But, if ...

news | Agency News

Top Flight Search Goal for World’s First

Football’s founders, Sheffield FC, team up with the award-winning digital agency, ...

news | Agency News

Croud X Amazon: Building Your Brand on Amazon – 28th January

In this webinar, alongside Amazon, Croud will outline key insights into ...

Create, grow and build your clients’ businesses with Wix

Learn how becoming a Wix Partner can benefit not only your business, but your clients’, too.
Learn More ➜

This website uses cookies. Continued use of this website indicates that you have read and agree to our Terms & Conditions and Privacy Policy.