The Hook, a Media Brand From Brave Bison, Launches Private i

The Hook, a media brand from Brave Bison, is excited to launch its latest original content series, Private i.

Would you be prepared to surrender your phone?

The series is hosted and co-produced by comedian and YouTube star, Max Fosh, who plays judge and jury in interview-style videos with some of the most exciting and current talent the UK has to offer.

Max Fosh, Presenter & Co-producer of Private i, said:

Ever since I started presenting 5 years ago, I never thought I would make it this far: looking at the group chat names of famous people. Cheers Brave Bison for helping a little guy’s dream come true!

Each episode features an influencer or celebrity, including: Drag Race star, Divina de Campo (500k followers); model and influencer, Felicity Hayward (311k followers); footballer, Stevo the Madman (647k followers); and comedian and writer, Grace Campbell (39k followers).

The series features a number of hilarious moments and conversations as Max roots around the personal phones of the four influencers, making them sweat as they wait to find out what secrets from the depths of their phones are about to be uncovered for all to see.

Max reveals voice notes, takeaway orders, screentime, Spotify history, funny group chat names and more in these all-telling interviews.

Ali Clifton, Head of Content for The Hook, commented:

We’re really excited to be working with Max and kicking off the first of many planned collaborations with amazing content creators here on The Hook.

The Hook is a youth entertainment channel and one of the leading social publishers in the world, home of trending news, entertainment and original video.

With a community of over 9 million followers on social, they are the voice of a generation, delivering fresh, innovative and informed content to keep their fans in the loop.

The Hook has worked closely with well-loved brands to create killer social content for six years and clients include the likes of VOXI by Vodafone, Lionsgate, Babyliss, Curry’s PC World and Sony Pictures.


About Brave Bison

Brave Bison is a social marketing agency. From influencer marketing & branded content to paid social & channel management, they help global clients to reach their full potential.

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