Shift London 2016



When:24/05/2016 – 25/05/2016

The conference will take place on May 24-25, 2016 at 155 Bishopsgate in London.

Shift will bring together 50+ speakers, from brands as diverse as BBC, Travelex, Etsy, Heathrow, Vodafone, Nissan. They’ll be delivering guidance and insight across three concurrent streams:

  • Digital Leadership
  • Customer Acquisition
  • Customer Experience and Retention

Following topics will be covered:

  • Building digital DNA within your company
  • What does a digitally savvy board look like?
  • Unifying all channels to support a superior customer experience
  • Strategies to attract, retain and train digital talent
  • The evolving relationship between the CFO and CMO
  • Striking a balance with the CIO to reap the full benefits of digital
  • Digital China – so what’s on the horizon?
  • Perfecting the art of storytelling to deepen customer engagement
  • Harnessing data to better understand the youth market


The conference will feature best practice advice, new research, challenging opinions and relevant, up-to-the-minute case studies.

The idea of Shift is about turning the tables to take disruption head-on.

Shift is organised by ClickZ – a hub of information providing the latest news and insights into digital marketing – and Search Engine Watch, which provides tips and information about searching the web.

Visit Shift London 2016 for further details.

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