Pound & Grain Explains All The Goods On Google’s AR Feature And More

Pound & Grain invites their audience to see through the world of digital and catch up on the latest from Google, Apple and Twitch.

While catching up on the innovative attempts from the big ones of the market, they intend to explain all the goods on Google’s new AR feature, Apple credit card, Twitch’s new studio and more.

Take A Walk With Google AR

Google maps feature is finally proved by all the smartphone community including iPhone users. Previously only accessible by Pixel owners. Google’s Live View AR feature uses your phone’s camera and lays graphic wayfinding elements overtop to guide you in the right direction. Not only will this (hopefully) reduce the number of people who stare at their phones and dangerously walk into hazards, it should also be super helpful when traveling. Although Google is letting users know that Live View might still have a few bugs, it’s still worth a try, especially if you’re in a foreign city.


Podcast Search Results

Google is making things too easy of late. This week saw a subtle, but extremely helpful feature added to the search giant. Now when you search for a podcast, or even a type of podcast, you can play the episode directly from the search result. How often are you searching for podcasts, only to be taken to a list on a blog or a direct link to Spotify? Now you can play the podcast with a single click from the search results. If you’re looking to try out the new feature, you might also intend to listen “Version Control”.


Broadcast Tools From Twitch

Ever wanted to start streaming on Twitch, but the barrier to entry felt like too much of a hurdle? Maybe Twitch has a solution for you. This week saw the introduction of Twitch Studio, built in broadcasting software directly from Twitch designed to help beginners start streaming. Previously Twitch required streamers to use third-party software which included a lot of setup and configuration. Users were finding it too difficult to start, so they simply never tried. The intention behind Twitch Studio is to make it easy for anyone to jump on the platform and start sharing their experiences.


Apple Credit Card

The Apple credit card is coming later this summer so get ready for a beautifully minimalist designed titanium card as well as seamless integration with your Apple Wallet on your Apple device. What’s the draw? Other than convenience, of course, the Apple credit card is promising daily cash back on purchases. So how has one of the world’s most famous companies created their own credit card? They’ve partnered with Goldman Sachs for one, and they are promising no fees while encouraging you to pay less interest. So the company that brings us the iPhone, iWatch, iPad and a ton of computers and accessories is now bringing us… a credit card? Yup and it looks beautiful.


About Pound & Grain

Pound & Grain is a digital agency in Toronto and Vancouver. The Pound is big-picture creative and strategic ideas. The Grain connects audiences that drive results.

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