whatsapp icon

Old Spice Introduces “Youland” – A Mad, Retro, 8 Bit Facebook Video Game

Old Spice has a new trick up its sleeve – a personalized game that’s a gateway into the brands surreal world, and now yours.

Created in the style of a ’80s 8-bit videogame, Old Spice’s Youland offers a choice of three games. As you can expect. They are quite fun.

Simply log in with Facebook and you can choose your own avatar and friends to play with (they’ll pop up in the game, for instance as a cop, for no particular reason – explaining that it’s just that the video game creators thought that would be cool).

Then you’ll be shown a tour of the game by Isaiah Mustafa (who else right?), before he disappears having been “only paid for 45 seconds of voiceover work.” From there, you’ll walk into a fantastical, nutty world.

Brace yourselves for talking animals, VR headsets, weird people, tattooing enemies in the face, interdimensional cyborg race cars (that’s right) and more.

The crazy never ends! Check it out:

Youland is designed by Old Spice’s favorite – digital powerhouse Wieden & Kennedy. In case you are wondering what’s the point of this game – who knows.

We promise you this: Old Spice’s Youland game is quirky, sensational, amusing and it’s super on brand!

Click here to start your own customizable video game.

Want to see your content here?

It’s the right time to go global! List your agency among the leaders of the industry, promote your works, create original content and find your new team members!

SUBMIT CONTENT

WORK | Ads & Commercials

Wieden & Kennedy’s Latest Nike Ad Proves That “Nothing Beats A Londoner”

Produced by Wieden & Kennedy London, Nike’s new ad “Nothing Beats ...

WORK | Ads & Commercials

Narrated By Kit Harington, Facebook UK Celebrates Small Businesses With Their “Let’s Get To Work” Campaign

To support small and medium traditional businesses, Facebook UK and Wieden+Kennedy ...

WORK | Graphic Design

Formula One Unveiled Their New Logo And People Aren’t Happy With It

Formula One redesigned its official logo for 2018, but people have ...

This website uses cookies. Continued use of this website indicates that you have read and agree to our Terms & Conditions and Privacy Policy.

ACCEPT