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Nike Finally Teases Adapt BB, An Auto-Lacing Basketball Shoe Which Is Controlled By An App

With its extraordinary features on, the Adapt BB is a lightweight, NBA must-have that welcomes a new age of smart footwear.

Nike aired a quarterly earnings call, means that it was getting ready to introduce a $350 self-lacing basketball shoe on last December. Then, sneaker lovers have been highly interested the successor to the 2016 HyperAdapt 1.0, Nike’s first consumer-grade sneaker with power laces.


The product is finally here. Adapt BB, an auto-lacing complementary app-controlled basketball shoe that’s packed an amount of technology inside it.

The highlight here, as you might expect, is a smart motor that automatically adjusts the lacing system to fit perfectly around your foot as soon as you put the shoe on. During the Adapt BB’s savviness to sense the tension needed by your feet on its own, you can also adjust pressure from the laces using two physical buttons on your left and right shoes- one is for tightening and the other for loosening them.

If you want to take things beyond manual touch, though, this is where the Adapt BB really is the product. You can control it with a companion app, available for iOS and Android, which will let you adjust your power laces without having to touch your sneakers at all. To do that, you just have to swipe up, tighten or loosen down on an app setting that’s aptly labeled “L” or “R.”

P.S. The company is also now planning product releases ahead of the 2020 Tokyo Olympics. 

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