The new studio by MediaMonks, Made.For.Digital will service advertisers and deliver content including strategy, production, distribution and optimisation.
MediaMonks which is one of the leading Digital Agencies in Amsterdam is well-known with its digital content campaigns for agencies all over the world and MM saw a mobile and social video content deficiency in the industry landscape.
Growing demand for social and mobile content creates a huge need to produce brilliant, quality, creative marketing contents for advertisers. Made.For.Digital offers a great way to fill the lack of content for digital.
Victor Knaap, chief executive officer of MediaMonks explains,
To answer this need, we are launching an independent company dedicated to cater brands and agencies with high quality creative video solutions. With Jelle at the helm of Made.For.Digital, and Shoot2Share’s expertise being integrated in the company’s offering, we are armed with experience and creative drive to shake up the industry.
Jelle Kolleman, founder of Red Urban and most recently chief executive officer of user generated video platform, Shoot2Share, and chief executive officer of the new venture, explains that the power of MFD is that it offers the complete “digital” picture;
Our offering is not only about brilliant creative content, we are also focusing on different channels, devices, media, analytics and optimisation thereof. Our ambition is to become a one-stop-shop and an international go-to studio for video content.
Made.For.Digital already works with creative partners in UAE and Singapore and develops video content campaigns for Nescafé, KPN, Microsoft and Philips and it seems to fill a gap in digital.