Your Guide to Marketing in 2021 and Beyond, featuring Forrester, will take place on the 4th of August at 3 pm (BST).
Featuring Forrester | Your Guide to Marketing in 2021 and Beyond
Exploring the monumental changes within marketing – what happened over the past 12 months and what marketers should be doing now to future-proof their business.
Guest speaker Tina Moffett, Principal Analyst at Forrester, joins Adverity CEO Alexander Igelsböck and CMO Harriet Durnford-Smith to discuss the enormous impact COVID and cookie deprecation has had on marketing and data analytics, what their recommendations are for measuring performance going forward, and what their predictions are for the next 12 months.
- How COVID & privacy laws have radically changed how marketing operates
- What marketers should now do to measure performance for the future
- How marketers can accelerate their data maturity
- Predictions for 2021 and beyond, with a review of 2020 predictions
Your Guide to Marketing in 2021 and Beyond is organized by Adverity which is a company creating a marketing analytics platform made for data-driven marketers, helping them to improve performance and ROI.
Don’t miss this great panel and visit the Featuring Forrester| Your Guide to Marketing in 2021 and Beyond website to register free.