Paid Social Strategist

Impression is looking for a Paid Social Strategist to join their team in Nottingham.


Impression is looking for a Paid Social Strategist to join their team in Nottingham.


  • Working as part of a team to manage, optimise, and drive continuous growth through Paid Social on some of our biggest accounts
  • Taking ownership of the entire client life-cycle for some of our small-medium accounts; devising strategy, building campaigns, optimising for growth, sharing results
  • Ensuring proactive delivery of Paid Social performance, escalating account issues to your team lead and working together to solve challenging problems
  • Innovating and always trying to find a ‘better way’ of delivering great results for your clients, whether that be through campaign testing, briefing in new creative changes, or recommending new channels
  • Working closely with our amazing clients, building productive relationships in order to deliver the best performance for their businesses
  • Challenging yourself, your team, and your clients to ensure we’re always collectively driving in the same direction whilst being respectful, fair, and focused on results as we do it
  • Getting involved with new business pitching, showcasing your expert knowledge to receptive prospects


Be a part of a team that has recently won Best Large PPC Agency of the Year (UK Search Awards), PPC Agency of the Year (UK Agency Awards) and Biddable Team of the Year (The Drum). Our paid media team is growing, fast, and so is our client roster. Join us on our high-growth journey and be part of a culture that prioritises your health, wellbeing and personal development

Some of the good stuff:

  • 28 days annual leave (plus your 8 bank holidays in 2022 means over SEVEN weeks off work to spend on travels/family-time/hobbies/chillin’)
  • Flexible and hybrid working, we like to balance remote time with time in the office collaborating and having fun in person whatever works for you!
  • Private medical insurance and access to mental health support systems, including remote therapy sessions
  • A full social calendar with a planned social event each month (Summer & Christmas parties are usually off-site!)
  • Enhanced sick pay – 8 weeks full pay, 8 weeks half pay in 12 month period
  • 3% employer pension contribution, with an additional 1% if we meet our internal targets this year!
  • Extended maternity & paternity leave, for you to take care of the newest member of your family
  • Life leave – moving house? taking a loved one to a hospital appointment? Sometimes the unexpected happens in your life and you need some paid leave
  • Special savings on bikes and tech through Cyclescheme and Techscheme respectively
  • Access to Perkbox, an online portal full of amazing discounts and freebies
  • The usual agency stuff – office dogs, yoga, drinks fridge, zumba, ping pong etc.


We’re looking for someone with a passion for PR and a hunger to excel in this exciting role.

To be considered for the digital PR executive role at Impression, you will need to:

  • You have at least 18 months experience managing high performance Paid Social campaigns across a range of verticals
  • Excellent understanding and demonstrated experience in managing Paid Social campaigns across Meta/Facebook Ads, and ideally some experience in wider channels such as LinkedIn, Pinterest, Twitter, TikTok, Snapchat
  • You’ve been involved in scaling accounts through hands-on optimisation, and are beginning to take on elements of Paid Social strategy
  • You are an engaging, confident communicator, with experience presenting results and updates to key client stakeholders
  • You have an appreciation for the craft of Paid Media, with an advanced understanding of Social Ads (Planning, Audiences and Creative)
  • You’re fluent in all things spreadsheets, and have a fondness for investigation through data
  • You enjoy working with others as a part of a team, and want to continue working in a collaborative environment to meet shared goals
  • You will likely have used Google Analytics, in-platform data and attribution tools to analyse Paid Social campaigns in the past – but your commitment to learning means that you’re constantly trying new tools and features

Job Application Link:


We are a multi-award winning, Digital Growth Agency. We define and deliver integrated digital strategies that transform our clients from market players to market leaders.

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