Facebook has announced a new app service, Facebook Creator for influencers.
It’s not a secret that the number of influencers has been increasing every single day in Youtube.
Facebook has been aware of this creative crowd on the well-liked platform and they have just introduced their new app, Facebook Creator, which aims to provide influencers an effective place, allowing them to show their skills and creativity in various ways.
As it’s shared by the social media giant, the creators’ app has already available on Apple’s iOS devices starting today and will be on Android devices in upcoming months.
Creators, who have a Facebook Page not a personal account, will be shooting and editing original videos, filming live and communicating with their followers easily via their mobile phones.
Facebook’s VP of video product Fidji Simo said:
It’s a big priority for us to bring people closer together around meaningful content and the people who are meaningful to them,”
Facebook Creator app users will also have an access to the app’s community tab to receive and respond comments on their posts from various services such as Instagram and Messenger messages related to Facebook universe.
Chris Hatfield, a Facebook video product manager shared:
Creators around the world are sharing their videos on Facebook to build a community around their passion — whether their passion is comedy sketches, their favorite recipes, or even knitting sweaters.
On Facebook, creators can connect with more than two billion potential fans and collaborators, get to know their community, talk directly to fans with Live, and monetize with products like branded content.
What is more, there will be “creative kit” in the app, so that users’ll be able to add custom stickers, frames, intros and outros to their livestreams in order to give the audience a steady look and feel for a brand.
To complete the mission and encourage users to come up with more contents, Facebook also presents a new web portal to share some tips on creative video content with the targeted creators.
As they shared, they expect to work collaboratively with creators to make their experience on Facebook even better.
It seems that Facebook Creator app will be a popular place for people, who are planning to become a well-known web celebrity and keen to learn more about the tips & tools on creating great videos, contents and interactive communities on Facebook-related platforms.