Gucci Has Announced Its Sustainability Platform – Gucci Equilibrium

Gucci has revealed its new online platform named Gucci Equilibrium; connecting people, planet and purpose while focusing on sustainability issues.

Sharing the new platform as part of its 10-year sustainability plan, the luxury brand Gucci aims to update people during their progress with confirming the decisions made at Gucci are the best ones for people and the planet.

Moreover, the company invites people to go deeper into their culture and discover what defines the Gucci community at first phase.

Gucci President and CEO, Marco Bizzarri, said:

Gucci is not a company where you must leave your values at the door, but one where they are enhanced, challenged and amplified. Gucci Equilibrium is about us spreading that energy and that positive intent to everyone who loves our brand.

Issues taken into consideration in the new platform are shared under three categories which are; Environment, People and New Models.

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Bizzarri added:

We have been working on sustainability for so long and we realised at one point that our actions needed to be better understood within and outside the company.

Here you can visit Gucci’s new platform and learn more about the three subjects which company will be focusing on.

Gucci is already an inspiring brand and it seems that the company will continue to motivate its customers to make a move, share innovative ideas and experiences to grow together as well as being better with the “Gucci Equilibrium” platform.

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