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Content Discovery Platform StumbleUpon Is Moving To Mix

After having sixteen years in the industry and helping people to discover new and original webpages, StumbleUpon is now shutting down at the end of this June.

Revealed in 2002, StumbleUpon was all about clicking on a button and finding a webpage including unique content that you would like. It was probably one of the effective platforms that helps personalized content strategies to be improved.

Garrett Camp, StumbleUpon co-founder shared in a blog post:

Since starting SU the number of people with internet access has grown nearly 10x, and mobile phones and social media have changed our lives. The number of platforms to share or host content has increased significantly, yet we still need better tools to help us filter through the exploding amount of content on the web, and find signal within the noise.

Along with the announcement of StumbleUpon’s closing, Camp has also shared that SU is moving to Mix, which is the EXPA‘s new platform, introduced in 2005.

Mix has been created as a discovery platform like StumbleUpon, but shaped around the lessons that the founders learned from SU adventure over the 16 years.



Camp added:

After careful consideration, we’ve made the decision to focus fully on building Mix and transition StumbleUpon accounts into Mix.com over the next couple months.

Camp also highlighted that, StumbleUpon users can register and import their favorites, interests and tags easily to the new platform Mix.

If you’re one of StumbleUpon’s loyal users, you’ll have until June 30 to transport your content to Mix.

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