Who does Christmas best: the Brits or the Aussies? Your help is needed to discover what makes up the perfect INK Christmas.
INK Digital Agency has gone into crisis management mode after its Melbourne and Halifax, UK studios failed to unite over which country has the best Christmas traditions, leaving this year’s festivities in jeopardy.
When INK opened its first international studio in Melbourne earlier this year, the level of passion held over a beach versus snow-covered Christmas was, funnily enough, not factored into team bonding.
Helen Darlington, Founder and Head of Creativ e Strategy at INK has been understandably concerned over team relations,
Sunshine and a bbq or a cosy fire and a warm mince pie? Our Melbourne studio and Halifax guys and gals both believe their ideas of Christmas are better and we just can’t seem to agree. We’ve reached a stalemate and so we’ll just have to leave it up to the public to decide.
The agency will now go on to launch Clash of the Christmases, a 10-day make or break social media campaign. Each day, two INK team members will state a case as to why their preferred Aussie or Brit Christmas custom is better than the other country’s equivalent.
The public will be asked to take part in a daily vote to choose their favourite and the perfect INK Christmas will then be revealed in all its festive glory on Instagram on 18th December.
Make sure Christmas isn’t cancelled for INK this year by getting involved from 4th-18th December at christmas.inkdigitalagency.com!
About INK Digital Agency
INK Digital Agency is an award-winning digital agency specialising in interactive digital solutions from websites and email marketing campaigns, to mobile sites and applications. Headquartered in Halifax, UK the agency opened its first international studio in Melbourne in 2015.
The Melbourne studio is working alongside other Australian companies providing outstanding digital expertise that complements its current creative offerings.
Since its inception in 2002, INK Digital has been awarded a number of top industry accolades including the On Time RAR Digital Award 2015, Number One Agency for Client Satisfaction and Elite UK Agency status in the Drum Independent Agencies Census 2015.