WORK | Branding

A Path To Good Design: SHERPATH

Have you designed how you design? It might like a nursery rhyme, but this is a question worth thinking about. If you are looking for a digital studio to support you in your design processes, ask the candidates’ representatives this question first. The concept of design is so prevalent in today’s business world that it …

The Pursuit Of ROI In UX: SHERPA Practised A Mini UX Audit For A University Website

SHERPA talks about return on investment of user experience. The agency is almost always asked to prove their “essentialness” in a way, explicitly or implicitly, to external or internal stakeholders as UX practitioners. And one way or another, every one of us faced with the ugly truth of getting buy-in from someone superior for something …

SHERPA Hears The Voice of Customer Better With Usabilla Partnership

The first step in providing a better customer experience for your brand is undoubtedly listening to the voice of your customers. However, when it comes to digital platforms, it’s much more than having a (wish/complaint) suggestion box at your store in a traditional context. Waiting for customer feedback from the “contact us” button you’ve placed …

BLOG | Web Design

The Pursuit Of ROI In UX: A Mini UX Audit For A University Website

Let’s talk about return on investment of user experience. We are almost always asked to prove our “essentialness” in a way, explicitly or implicitly, to external or internal stakeholders as UX practitioners. So, below is a UX audit for Leicester University’s website from the usability perspective. One way or another, every one of us faced …

SHERPA Designed A User-Oriented Website For Eureko Sigorta

Designed by SHERPA, the user-oriented website for Eureko Sigorta turns insurance into an easy and understandable experience for everyone. About the project Who says insurance is hard? Probably everyone. According to many, the world of insurance consists of complex terms, incomprehensible concepts, and processes known only to experts. So why can’t everything, for everyone be …

Customer’s Best Experience Reveals Your Brand Story

Brands are like people; each has its own unique story. Whether these stories are creative or ordinary, exciting or boring, inspiring or meaningless, often depends on how they are told. There are many ways to tell the story of your brand, but inviting your customers to have a brand experience with its story makes it …

BLOG | Web Design

Introduction to Circular Design: Design & the Circular Economy

The circular economy has great importance for our world as it is productive and sustainable. Also, the design stage of production is critical in the transition to the circular economy. It is possible to extend the life cycle of the materials and be more efficient with circular design. Nature constructs circular systems while humans set …

MOOV By Garenta: A Brand New Perspective On Car Rental

SHERPA carried out an efficient development process with MOOV by Garenta, which provides practical and economical solutions for short-term car rentals and they achieved a service and customer experience design that successfully integrates this functional product. About the project It’s no longer a dream to rent and start driving the car you want, whenever you …

The 9 Key Steps of Customer Experience (CX) Journey Mapping

A CX journey map can be created by predicting the respective behaviours of different personas, based on data collected by research, across the different channels and touchpoints determined by emerging ideas that come about through comprehensive and swift teamwork. Now, we are going to analyse the CX journey mapping process in 9 steps by using …

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