WORK | Ad Campaigns
In October when comes fall, the brands launch their most festive Halloween-themed campaigns, all and all. While we continue to witness some great Halloween ads over the years, what about campaigns that go beyond creative yet gruesome? So, let’s explore the most greatest Halloween marketing spots of all time and get some spooky inspiration. • …
NEWS | Brand News
The Italian eyewear company, Safilo Group debuted a set of Internet-connected spectacles at the Consumer Electronics Show. To create the first-ever brain sensing eyewear technology, Safilo Group has partnered with Toronto-based technology company, InteraXon. The product will mainly measure brainwaves and send the data to an app installed on a smartphone or tablet. It will have five sensors embedded …
WORK | VR / AR Marketing
Dior offers you a chance to experience the backstage scene first-hand at its fabulous fashion show with virtual reality headsets called Dior Eyes. With its flair for creativity and a conquering spirit, French fashion house, Christian Dior entwines cutting-edge technology and the glamorous world of couture by being the first fashion label to introduce in-store virtual …
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