An Ultimate Guideline About Maintaining Your Brand In The Digital Age By Crowd

‘Brand’ is word that is thrown around by many different people in many different contexts, and not always accurately, so when we talk about brand guidelines, we should perhaps begin by setting out what we mean by ‘brand’, as Crowd starts to explain. By definition, branding is the practice of defining a set of symbols …

Crowd Provides Health Tech Insights At User Centred Design Conference In Amsterdam

User Centered Design (UXD) is coming for the first time to Amsterdam between 4th and 5th July 2019. The conference will be hosting 18 international experts on healthcare UX who will be covering the latest and greatest user-centered design in healthcare. Crowd will be represented at the conference by Global CEO, Jamie Sergeant, who will …

Crowd Released A Promotional Video And Offered A Full-Marketing Service For Razor

The agency served global social media solutions across multiple territories and languages and had serious fun with the leading, wheeled goods brand! As part of Crowd’s relationship with ride on toy market leader Razor, the agency comes up with an idea for a promotional video to feature a range of Razor products being pitted against …

Crowd Released Their Digital Brand Book And Explained How They Can Solve Your Consistency Problems

A brand book or brand guidelines as they are sometimes known are an essential part of a company’s arsenal to ensure that their customer facing activities present a consistent and recognisable front. Aside from making your company appear organised, it builds trust with customers – they can be confident they are dealing with the right …

Crowd Presents #DareToCreate Campaign: A Regional Online Football Competition

As part of their global Exhibit Pack campaign, adidas worked with Crowd to create a competition centered around user generated content. To boost their product Exhibit Pack, which focuses on four football boots  named X, PREDATOR, COPA and NEMEZIZ, adidas developed a global campaign No Fakers, Creators Only, which featured major football starts such as …

It’s All About IGTV, States Crowd

Crowd considers themselves as digital experts therefore, they are always on the lookout for the next big thing! It was no surprise that they were excited when Instagram announced they were releasing IGTV feature. IGTV allows users to post up to hour-long clips, that can be accessed through a separate app or an updated version …

Crowd’s Digital Campaign For Napa Valley Film Festival Boosted The Ticket Sales

Crowd adds another successful campaign to it’s roster of Napa Valley clients with an online campaign for the Napa Valley Film Festival. The Napa Valley Film Festival, which took place November 7-11, is an annual celebration of film, food and wine, touring the towns of Napa, Yountville, Calistoga and St. Helena. So, Crowd was tasked …

Crowd’s Digital Marketing Trends 2019

It is the end of 2018, and as Crowd says goodbye to a great year, they look forward to seeing what 2019 holds. So what are the predictions for digital marketing in the upcoming year? Personal branding over business branding In a world where most communication is done through screens, promoting and humanising a brand …

Crowd Attend IFITT Talk At Bournemouth University

Last week, Crowd attended an IFITT talk on artificial intelligence in travel and tourism industry, hosted by Bournemouth University and spearheaded by Professor Dimitrios Buhalis. IFITT, the International Federation for Information Technologies and Travel & Tourism, is the leading independent global community for the discussion, exchange and development of knowledge about the use and the impact …

Crowd At The Web Summit 2018

Crowd continue their work with the Dubai FDI, with the design of the Dubai Advantage stand for the 2018 Web Summit in Lisbon. According to Crowd, this year’s Web Summit in Lisbon was a successful affair with digital movers and shakers heading to Portugal to hear what the future of the industry has in store. …

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