Digital Marketing Articles You Should Read In 2022
Marketing has evolved, human behavior has changed, and marketers should keep up. You can take advantage of this post that contains the collection of popular digital marketing articles around to get the general notion of the present year. Let’s look briefly …
A Simple Guide to Design Thinking for Marketers
Finding and implementing new solutions can feel like an intimidating amount of time and resources. Design thinking has appeared as a solution to this challenge and has become extremely popular in the last several years as an approach to business …
The Key To Marketing In China: Cultural Sensitivity
China, the world’s second largest economy by nominal GDP, is one of the most sought-after markets for overseas businesses. To expand into this lucrative market, brands need to develop an understanding of Chinese culture to both empower their marketing campaigns …
How To Make The Customer Journey Enjoyable
It’s not about the destination, it’s about the journey. Or so they say anyway… And for the customer, it actually is all about the journey which means as a business owner/marketer, it’s about the journey for you – the customer …
Digital Marketing Agency Partnerships: Things to Consider When Choosing Your Partner
Research shows that almost half of all businesses spend at least $500,000 on digital marketing initiatives every year and consider digital marketing agency partnerships for their different needs. There’s no way around it: Traditional advertising is giving way to feature-rich, online outreach that’s …
8 Marketing Assets That Help Agencies To Attract High-Value Clients
There are “great clients,” and there are those that are less spectacular fits for your business. And the marketing assets you publish can go a long way towards determining which among the two you’ll attract more of. Yes, great clients …
How To Develop A Great Digital Brand With An Appealing Brand Voice
From your emails to social media captions, blog posts and infographics, how your brand’s voice comes across will either encourage or deter your users from interacting with your company again. You may have had one of those terrible experiences where …
4 Ways To Shift From Project-First To Client-First Approach
Keeping clients and stakeholders satisfied is not always easy. Moreover, delivering a killer project and having them coming back for more, is an even greater challenge. Collaborating with clients is a balancing act between the quality of the project, the …
12 Online Marketing Tactics for Small Businesses with Low Budgets
When it comes to marketing or advertising your small business, a small budget seems like the end of the world. Regardless of the constrictions a low budget comes with, there are numerous online marketing tactics you can use to market …
Webinar Marketing Strategy: How to Promote Your Upcoming Webinar for Free
As nurturing relationships with your target audience is one of the main marketing goals for almost any company, educational content importance continues to grow. As a result, one of the most popular ways to share your expertise with your prospects …
The 9 Key Steps of Customer Experience (CX) Journey Mapping
A CX journey map can be created by predicting the respective behaviours of different personas, based on data collected by research, across the different channels and touchpoints determined by emerging ideas that come about through comprehensive and swift teamwork. Now, …
Creative Digital Agency Names And Ideas For Inspiration
Digital marketing agency names create differentiation! The name you choose for your agency plays a crucial role in your brand’s perception and growth. If the creative agency name reflects your identity and describes your business thoroughly, it can carry your …