Beyond Delivers New Digital Hub to Mark REED’s 7th Decade

Design and technology agency Beyond – with offices in London, New York and San Francisco – has created a new digital hub for the REED Group, the largest family-run recruitment business in the world.

Beyond delivers new digital hub to mark REED’s 7th decade.

• Design and technology agency Beyond partners with REED to deliver new website providing a gateway to the stories and services of the biggest family-run recruitment business in the world.
• At a vital time for the recruiting industry, new hub for the REED network connects all of REED’s businesses for the first time and helps the business communicate its whole offering from courses to recruitment.
• REED.com balances traditional recruitment offering with the pressing need for skills development in response to COVID-19 pandemic.

To mark the occasion of REED’s 60th anniversary, Reed.com acts as a one-stop-shop for all of REED’s recruitment and training services, connecting for the first time the company’s full suite of services and allowing clients a 360 degree view of the company’s end-to-end offering. The site also provides detailed information on REED’s significant social impact, alongside first-person stories from REED employees.

The website was designed and built by design and technology agency Beyond in partnership with REED and follows recent projects for a range of high profile clients such as The Royal College of Art, Google and Facebook.

The launch of Reed.com supports the recent launch of Keep Britain Working, a campaign co-founded by James Reed, chairman and CEO of the REED Group, which has a simple objective: to preserve jobs and protect livelihoods during the coronavirus crisis. As a result, helping businesses and job seekers alike respond to the challenges of COVID is a key feature of the first iteration of Reed.com.

Beyond this, the website is the REED Group’s first move to co-ordinate its full digital estate within one online hub and marks the beginning of a progressive new vision to amplify REED’s key role in the courses and recruitment market.

As recruiters respond to the issues raised by COVID-19, Reed.com allows the REED Group to better communicate its full offering by balancing traditional recruitment with the pressing need for skills development.

Commenting on the launch, Jess Tyrrell, Director of Strategy at Beyond, says:

The new Reed.com website provides clarity around the breadth and depth of REED’s range of services, allowing people to quickly and effectively access what they need. The site is a symbol of REED’s commitment to a digital future – and we’re very proud to have helped a brand which has been part of the fabric of British society for my whole lifetime, along on this latest phase of its journey.

Jennifer May, Customer Experience Officer at REED, adds:

As REED steps into its 7th decade, and in light of the economic impact of COVID-19, we are focusing on making it as simple as possible for our customers to find what they need. Reed.com helps customers quickly get to the right person or service. We are delighted to continually improve our customer experience and the way we communicate our offerings in a digital context.

About Beyond

Beyond is a design and technology agency that builds world-class products for the digital age. We help our clients make better versions of themselves. With studios in London, New York and San Francisco we provide design and technology services to leading companies including Google, Facebook, Paypal, Mailchimp, Snapchat, Just Eat, PurpleBricks and the Royal College of Art. Beyond is part of the Next Fifteen Group, an AIM-listed company.

About REED

Since opening the first REED recruitment office in Hounslow in 1960, REED has grown organically through great service and ideas to become the biggest family run recruitment business in the world, with the simple purpose of improving lives through work. Today, we help over 18m people find jobs through reed.co.uk, help businesses with screening, learning and outsourcing recruitment processes, as well as project consultancy and coaching. Our commitment to communities in the UK sees REED providing health and wellbeing services and supporting unemployed people get back into work.