Best Christmas Ads 2018: The Most Wonderful Holiday Adverts Of The Year

It’s the happiest time of the year. Christmas is here and New Year is around the corner!

Remembering Aldi’s Carrot from 2016 and Myer’s Elf from 2017; we’re celebrating the holiday season like unstoppable. This time of the year is to air the most creative projects through the market, because agencies and brands get the chance to share their marketing skills also. Although 2018 is utterly competitive, we cannot wait and already shared some of the brands’ projects ads such as Apple, H&M and Burberry, we’d like to showcase the full list as this year’s final countdown. Allow the best Christmas adverts to cheer you up, watch them all and pick your best one for 2018!

IKEA Spain | Christmas 2018

Agency: MRM//McCann Spain

Supreme | Christmas Cards

Agency: Droga5
Alike last year’s Christmas card madness, Supreme collabs with Droga5 and shares theirs.


Audi | New Santa

Agency: M/H VCCP

UBER | Awaken Your Child

Agency: DDB Paris

Huawei / StorySign

Agency: FCB Inferno

Cost Plus World Market | Gift Thoughtfully

Agency: barrettSF

TK Maxx | The Neverending Stocking

Agency: Wieden & Kennedy London

Boots Company | #GiftsThatGetThem

Agency: Ogilvy UK

Very | Elsie’s Gift

Agency: St Luke’s

Aldi | Kevin the Carrot and the Wicked Parsnip

Agency: McCann UK

Argos | The Christmas Fool

Agency: The&Partnership

Heathrow Airport | The Heathrow Bears Return #HeathrowBears

Agency: Havas London

McDonald’s | ##ReindeerReady

Agency: Leo Burnett London

International Committee of the Red Cross | The One Gift Santa Can’t Deliver

Agency: Adam & Eve/DDB

Cesar | #Twinning

Agency: AMV BBDO | MediaMonks

Vodafone | Glide Through Christmas – ft. Martin Freeman

Agency: Ogilvy London

Tesco | However you do Christmas – #EveryonesWelcome

Agency: BBH London

Currys | The Magic of Christmas Upgraded

Agency: AMV BBDO

Save the Children | Christmas Jumper Day

Agency: Adam & Eve/DDB

ASDA | Bring Christmas Home

Agency: AMV BBDO

Sainsbury’s | The Big Night

Agency: Wieden & Kennedy

Erste Bank | #BelieveinChristmas

Agency: Jung Von Matt

John Lewis & Partners | #EltonJohnLewis 🎹

Agency: Adam & Eve/DDB

Marks and Spencer | Must-Haves

Agency: Grey London

eBay | Celebrate Christmas like nobody else

Agency: 72andSunny Amsterdam

Oh well, that’s a wrap! We’re wishing a Merry Christmas and a Happy New Year to all the industry, digital agencies and our member agencies, wishing happiness, health, luck and all the support that everyone expects to attain in 2019!

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