Pat Bechtel

Pat is a copywriting and search engine optimization specialist with great all-around writing and creative expertise. Using keyword research, he writes clear and engaging content that is benefit-driven. Prior to his position at NuStream, he worked at Web.com in their SEO and Copywriting departments.

BLOG | Digital Marketing

7 Digital Marketing Strategies for the COVID-19 Crisis

While there have been over 600,000 Coronavirus cases in the U.S., every single American is being affected by the COVID-19 outbreak and shutdown. Recently, we have been seeing unprecedented occurrences in the economy. Businesses were forced to close their doors, over 3,000,000 Americans filed for unemployment, and the stock market plummeted. But the country will …

BLOG | Social Media Marketing

Can a Facebook Lookalike Audience Help Your Online Advertising?

According to WordStream, most Facebook ads had a 0.9% click-through rate back in 2017. This is probably happening because the right people are not seeing the right ads at the right time. However, Facebook has been adding some new digital advertising features that you should be taking advantage of, especially if you’re looking for a …