Lubaina Mansoor

Accomplished bibliophile, wayfarer, social media expert, technology enthusiast, digital specialist, passionate marketer, internet pioneer and Strategic Account Manager at DAN Global!

WORK | Digital Ad Campaigns

Feel Like A Celebrity With #CokeMyName

Tweet with hashtag #CokeMyName to have your name & a unique fact about it star on a billboard in Times Square. After the triumph of the clever drinkable billboard for Coke Zero, Coca Cola’s recent outdoor campaign, lets you tweet to have your name splashed on a big screen, in Times Square. Here’s to taking …

WORK | Digital Ad Campaigns

Epic Baby Poop Faces Captured In An Award-Winning Pampers Ad

A slow-motion montage of hilarious baby poop faces as the Pampers diapers get filled. Can we have a wipe please? As part of the ‘Don’t Fear The Mess’ campaign promoting their wet wipes, Pampers teamed up with Saatchi & Saatchi London to capture baby poop faces at varying stages – from shock and concentration to …

WORK | VR / AR Marketing

Step Into The Shoes Of Brazilian Superstar Neymar With Nike

Nike uses virtual reality to turn you into superstar Neymar and has you scoring his goals. Ever wondered what if would feel to step into the shoes of Barcelona soccer ace and Brazilian superstar Neymar Jr? Nike is out to curb your curiosity with a virtual reality experience that allows you to feel like your …

WORK | Digital Ad Campaigns

Samsung’s See-Through Safety Truck Is A New Initiative For Road Safety

As part of a safety initiative, Samsung introduces see-through Safety Trucks to prevent accidents on the road. Navigating through a two-lane highway can be challenging and risky, especially when drivers can’t see past big vehicles before overtaking. Samsung decided to tackle this problem head-on and came up with a neat solution. The Korean tech giant …

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