Lubaina Mansoor

Accomplished bibliophile, wayfarer, social media expert, technology enthusiast, digital specialist, passionate marketer, internet pioneer and Account Manager at DAN Global!

WORK | Ad Campaigns

IKEA Cooks Up A Kitchen In This Charming Ad

BBH Asia Pacific wins our hearts again with this creative, new ad for a D-I-Y IKEA kitchen! Pour, stir, fry & VIOLA – you have a new kitchen! This new sales pitch for IKEA’s D-I-Y Kitchen is both charming and cute. Credits to BBH Asia Pacific, the agency behind last year’s incredibly popular ‘bookbook‘ ad …

WORK | Guerilla Marketing

Feel Like A Celebrity With #CokeMyName

Tweet with hashtag #CokeMyName to have your name & a unique fact about it star on a billboard in Times Square. After the triumph of the clever drinkable billboard for Coke Zero, Coca Cola’s recent outdoor campaign, lets you tweet to have your name splashed on a big screen, in Times Square. Here’s to taking …

WORK | Ad Campaigns

Epic Baby Poop Faces Captured In An Award-Winning Pampers Ad

A slow-motion montage of hilarious baby poop faces as the Pampers diapers get filled. Can we have a wipe please? As part of the ‘Don’t Fear The Mess’ campaign promoting their wet wipes, Pampers teamed up with Saatchi & Saatchi London to capture baby poop faces at varying stages – from shock and concentration to …

WORK | Ad Campaigns

Isobar Explores 50 Shades of Kink In This Sexy Ad For Durex

This sensuous 60 second spot explores different sex positions and urges Canadian couples to up their bedroom game! Durex Canada, takes a playful and patriotic approach to promote its Durex Play Pleasure Gels. The brand collaborated with Isobar Canada to create a campaign called ‘‘Why Wait?’’ centered on empowering couples to unleash their inner sexual …

WORK | VR / AR Marketing

Step Into The Shoes Of Brazilian Superstar Neymar With Nike

Nike uses virtual reality to turn you into superstar Neymar and has you scoring his goals. Ever wondered what if would feel to step into the shoes of Barcelona soccer ace and Brazilian superstar Neymar Jr? Nike is out to curb your curiosity with a virtual reality experience that allows you to feel like your …

WORK | Guerilla Marketing

Nescafe Creates Instant Connections Among Passersby

“Instant Connections” by Nescafe sets out to show how a fresh cup of coffee can magically create instant connections in the real world.  It all began with an ordinary morning in the crowded streets of Germany; there is the hustle bustle of a new day with cars zooming by and, people heading off to work, …

WORK | VR / AR Marketing

Dior Eyes – A Virtual Reality Experience That Changes The Way We See Fashion

Dior offers you a chance to experience the backstage scene first-hand at its fabulous fashion show with virtual reality headsets called Dior Eyes. With its flair for creativity and a conquering spirit, French fashion house, Christian Dior entwines cutting-edge technology and the glamorous world of couture by being the first fashion label to introduce in-store virtual …

WORK | Guerilla Marketing

Samsung’s See-Through Safety Truck Is A New Initiative For Road Safety

As part of a safety initiative, Samsung introduces see-through Safety Trucks to prevent accidents on the road. Navigating through a two-lane highway can be challenging and risky, especially when drivers can’t see past big vehicles before overtaking. Samsung decided to tackle this problem head-on and came up with a neat solution. The Korean tech giant …

WORK | Guerilla Marketing

Wish Upon A Coke, See It Come True!

A campaign focused on the expat community in UAE and their families, granting wishes and making dreams come true! Behind the glitzy skyscrapers, the magnificent architecture and the sparkle of Dubai, there are millions of migrant workers who struggle to make Dubai as glamorous as it is. Often these workers work long hours under rigorous …

WORK | Ad Campaigns

Sprite Lyrical Collection Features Rap Lyrics

The new Sprite lyrical collection features rap lyrics from musical superstars! Released as part of the soda brand’s ‘Obey Your Verse’ lyrical collection, the cans feature great lyrical advice such as “Know yourself, know your worth,” by stars such as Drake, Nas, Rakim and The Notorious B.I.G., sure to rock the world of any music …

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