John Cotter

John is Managing Director of Cotter Marketing, Ireland’s leading manufacturing product distributor. Cotter marketing has grown to become an industry leader in their field by utilising strategic marketing to develop and promote their brand.

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Key Strategies of Cross Channel Marketing

Most business clients interact with brands in different ways using a range of mediums such as TV, social media, and email. That is why marketers should use cross channel marketing tactics to engage customers and potential clients. The tricky part is connecting with these audiences through their favourite outlets in ways that attract their attention …

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