ANWB selected MOBGEN last month to support several mobile app projects.
MOBGEN is looking forward to this partnership and is eager to help optimise the app portfolio and further improve the benefits for the end users.
ANWB has already introduced multiple apps to assist their members on the go. Optimising the service for their members via the mobile channel is key for ANWB’s digital strategy.
With over 4,3 million members and 4,843 employees, The Royal Dutch Touring Club ANWB is the largest club in the Netherlands.
ANWB offers a wide range of services in the areas of recreation, tourism and mobility. Additionally, the ANWB is active in lobbying in the fields of driving, mobility, travel and recreation.
MOBGEN delivers mobile platforms that strengthen the relationship between customers and brands or companies and employees. They aim to make mobile interaction easy, engaging and rewarding, so that users become loyal and life-long brand-ambassadors.
With more than 100 mobile specialists working from 4 locations, Amsterdam, London, Singapore and A Coruña, MOBGEN offers the following services: Mobile strategy, UI/UX design, usability testing, system architecture & integration, mobile portal development (native, hybrid, html5), quality assurance and run, maintain and analytics of mobile platforms.